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Why I’m excited to enter a new era of data-driven creativity in 2023

Kate Howe, Executive Director at MSQ on capitalising on the promise of a new age of tech-enabled, data-driven creativity.

Kate Howe

Executive Director MSQ

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Kate Howe

Executive Director MSQ

About

Kate’s responsible for shaping and implementing our growth strategy and developing our multi-disciplinary proposition. She joined MSQ from Dentsu Aegis Network, where she led the network’s creative, customer experience and commerce agencies. She’s also spent time as the CEO and Chair of B2B agency gyro and was the Chief Marketing Officer of Gala Coral Group. Kate’s on the Board of Trustees at Macmillan Cancer Support and Honorary Secretary of the IPA.

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Creativity