McDonald’s launches ‘The Alternative Christmas List’

The fast food giant’s festive spot from Leo Burnett highlights the joy of togetherness at Christmas.

Nicola Kemp

Editorial Director Creativebrief

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McDonald’s launches ‘The Alternative Christmas List’

Nicola Kemp

Related Tags

Users who viewed this article also looked at:

What Arsène Wenger can teach CMOs about winning with culture

Gymnast Becky Downie on how brands can partner with athletes

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Why your talent strategy is your distinctive growth strategy

Why the future of influence is real life, not viral

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