The Creative Equals RISE 2025 Trend Report, created by Creativebrief, has launched.

The free-to-download report distils the key trends from Creative Equals flagship RISE conference, bringing the learnings and insights shared at the conference to life.

The report features insights on some of the most successful inclusive advertising campaigns. With insights from industry leaders, including Tati Lindenberg, Vice President of Marketing at Unilever, Vanessa Kingori OBE, Managing Director of Technology, Media, Telecoms at Google, and Ruben Schreurs, Group CEO at Ebiquity.

Including topics such as inclusive AI and smashing stereotypes in advertising, the report focuses on how to apply inclusion, sustainability and social impact across the entire value chain.

Ali Hanan, Founder of Creative Equals, explained: "We have to live up to the expectation of consumers and our constituents to do two things at once: drive growth and do good, with the power that we have to change society for the better."

She continued: "We hope this report provides you with the inspiration to make progress on both."

The report is produced both for RISE attendees who want to share the learnings and insights shared at the conference with their colleagues and the wider marketing community.

Who makes the work shapes the work. In today's polarising media ecosystem, it is increasingly important for marketing teams to make the space to share insights and research that prove the power of inclusive marketing to drive both creativity and commerciality.

We hope the report helps to inspire your next piece of work and that you share our commitment to progressive change.

Please fill in the form to download the 2025 RISE report