At BBDO Paris, we believe that creativity always wins. Creativity is the most powerful source of business. Creatively awarded campaigns are 11x more effective at driving market growth.

And strong creativity comes from nice and talented people working together. Nice & talented is our superpower because you need both skills to take our clients further and create effective work.

This philosophy has proven itself because it allowed us to build long-lasting relationship with our clients, long-lasting creative excellence and long-lasting talent relationship.

All our talents are dedicated to serving creative effectiveness.
> Strategic planning: is at the core of everything we do - We always have a cross-analysis to supercharge effectiveness on every projects thanks to:
- Brand strategists - grasp market dynamics and shape the brands
- Social strategists - seize and unlock cultural potential
- Data strategists - understand and steer the business
> Creative department: +100 talents able to work on Advertising, Social Media, Digital, Activations
- Artistic directors,
- Copywriters,
- Motion designers,
- Illustrators,
- Content creators.
- IA Artists
> Account department: they are the guardians of collaboration & coordination
> CX experts: experts dedicated to conceiving experiences that connect brand to their customers. Organized around 3 practices:
- Precision marketing,
- Service design
- Retail marketing.
> Production: The integrated video studio and sound recording studio allow for easy in-house productions with:
- Producers & post-producers,
- Sound designer
- 3D experts
- Editors

On social media, we don’t have a specific department because it is at the core of all our expertises (Strategy, Account and Creative department).

We have a dedicated cross-culture department that forges authentic in-culture partnerships, connecting brands with audiences to meaningfully expand and engage their communities.

Impact:
> We build long-lasting relationships with our clients: Volkswagen +50 years, McDonald’s France +15 years, Hennessy +8 years, MAIF +12 years, Picard +15 years, Ubisoft +8 years, Honda +15 years.
> We establish strong ties with our talent: On average our talents have been at the agency for 7 years.
> We build long lasting creative excellence: +300 awards (38 Effie, 90 Cannes Lions).

Becoming the most international french agency because at the agency we have an international expertise thanks to talents and experience (Volkswagen, Tag Heuer, Finlandia, Eurostar, Hennessy, Salomon, Glenmorangie, Royal Canin)