How Much Should We Use Infographics?
Brands are constantly battling with one another to determine the ideal method of engaging with audiences and prospects. Infographics are a tried and tested method of conveying information in an easily digestible format. This is because human brains generally find it easier to process visuals than text. But are infographics now being overused or have communications professionals found the perfect message format? Our Content Director, Dave Leatham, explores more.