Focus PR

London www.focuspr.co.uk

Disciplines

  • Public relations (PR)
  • Social

About

We’re an award-winning consumer lifestyle PR agency with a reputation for results, energy and ideas.

Editorial, digital and experiential in the consumer sector are our stock-in-trade, but we’ve also created new products for clients, developed global comms strategies and negotiated major endorsement deals (among many other things).

How do we keep clients happy? We ensure they have on-going hands-on input from our senior team; we adapt how we work to suit each client; we're creative, strategic, responsive, flexible and straight-talking, and at our best when working closely with clients and their other agencies.

More than half our income derives from clients who've retained us for five years or more, so we’re doing something right.



Connect


People


Clients

New Work

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New Work

Stolichnaya

By Focus PR

We distanced Stoli from the LGBT community boycott of Russian products pre-Sochi 14 by showing this premium vodka's 10 years' allegiance to them.

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New Work

Morrisons

By Focus PR

Major relaunch of own brand wines, beers & spirits, attended by top consumer lifestyle media & the UK's most influential wine journalists.

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New Work

COLLECTION

By Focus PR

We shone new light on COLLECTION cosmetics, creating statement photography for hero products. A sophisticated success.

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New Work

Morrisons

By Focus PR

We launched Morrisons Cellar's innovative Taste Test to 40 trade & consumer journalists & bloggers, achieving editorial with a reach of over 155m

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New Work

elit by Stolichnaya

By Focus PR

With Harvey Nichols, we created an elit (Stoli) apres-ski bar, complete with luxury log cabin, sheepskin rugs and warming winter cocktails

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New Work

Lavazza

By Focus PR

We created a stylish Lavazza coffee bar at London Fashion Week which was such a success it's been reinstalled for Skate Somerset House this Xmas.

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New Work

Courvoisier

By Focus PR

We created a truly innovative, immersive brand experience for Courvoisier, to showcase its mixability to press and consumers. It worked.

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New Work

UGG Australia

By Focus PR

We launched the new UGG Australia store with a street party on Jubilee weekend. The result? Sales for opening week were 49% ahead of target.

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New Work

Jim Beam Honey

By Focus PR

London's first ever pop-up beehive attracted swarms of locals to sample the taste of new Jim Beam Honey, served up by beekeepers.

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New Work

Affordable Art Fair 2012

By Focus PR

Focus ran the media relations campaign for the Spring 2012 Affordable Art Fair, which saw 21,000 visitors spend £4.3m on art over 4 days.

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New Work

UGG Australia

By Focus PR

Focus PR organised a celebrity and press VIP event to open UGG Australia Knightsbridge, hosted by top fashion blogger, The Clothes Whisperer

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New Work

Parker

By Focus PR

Focus PR launched PARKER’s revolutionary 5th Technology and Ingenuity Collection through quality editorial and a pop-up experience at St Pancras