M&C Saatchi

London http://mcsaatchi.com/london/

Disciplines

  • Advertising/Creative
  • CRM/Customer engagement
  • Integrated marketing

About

MAKE CHANGE

For 25 years, M&C Saatchi has changed the nation’s attitudes, habits, minds, diets and even its government. Joining forces with the former LIDA agency gives us new strength in data-driven behaviour change at a personal level.

Our national behaviour change movements are activated right down to the individual. And our customer loyalty programmes have found their place in the nation’s heart. This gives us the nous to reach everyone, and every single someone. To change how they think, and how they act.

Whether your brand is facing change – or forcing it – we are at our best when helping clients create opportunity in change.



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Case Studies

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Case Study

Fujifilm Instax

By M&C Saatchi

Capturing the moment: how do you root a brand in an occasion?

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Case Study

Change4Life

By M&C Saatchi

The initial behaviour change challenge was considerable: to help parents and children adopt the right behaviours to prevent obesity and its associated health risks.

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Case Study

Ballantine's

By M&C Saatchi

The Pernod Ricard-owned Ballantine’s brand, was the world’s No.2 Scotch and had a classic whisky positioning, appealing to an older adult male demographic.

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Case Study

Apprenticeships

By M&C Saatchi

From Plan B to aspirational choice: Shifting a nation’s perception of Apprenticeships

  • Archived Case Studies