M&C Saatchi

London http://mcsaatchi.com/london/

Disciplines

  • Advertising/Creative
  • Digital
  • Innovation/NPD/Service Design

About

BRUTAL SIMPLICITY OF THOUGHT
It is easier to complicate than to simplify.
Simple ideas enter the brain quicker and stay there longer. Brutal Simplicity of Thought is therefore a painful necessity.



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Clients

New Work

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New Work

Cervical Screening Saves Lives

By M&C Saatchi

Cervical screening uptake has hit an all-time low in the UK. Public Health England tasked us with turning this around. In this TV campaign, we encourage women not to ignore their invites and to book an appointment with their GP if they missed their last one.

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New Work

GambleAware

By M&C Saatchi

Bet Regret is a preventative campaign stopping bettors from developing more serious gambling issues.

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New Work

Coca-Cola x Premier League Partnership

By M&C Saatchi

Launching a new partnership to unite the people that love the most tribal of sports.

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New Work

Help Us Help You

By M&C Saatchi

We encouraged the public to go straight to 111, instead of worrying or second-guessing what you should do when you have a health problem.

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New Work

Change4Life

By M&C Saatchi

In the latest Change4Life campaign, mischievous Sugar Cube creatures encourage the public to make every day lower-sugar swaps.

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New Work

Apprenticeships

By M&C Saatchi

Revealing the reality of Apprenticeships today, the campaign is centred on electrical sparks coming off the apprentices and everything they touch, symbolising their energy, passion and spirit.

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New Work

ScamSmart

By M&C Saatchi

this campaign takes on pension scammers to prevent the theft of hard-earned life savings.

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New Work

PPI

By M&C Saatchi

We helped FCA create awareness of the PPI deadline, encouraging the public to make a decision.

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New Work

Legal & General Investment Management

By M&C Saatchi

Legal & General Investment Management launched its first consumer facing campaign 'Own Your World'.

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New Work

Royal Mail

By M&C Saatchi

Royal Mail are raising awareness of the growing threat of ID fraud and how to get advice and help.

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New Work

Dreams

By M&C Saatchi

From making their mattresses, to advice, to the way they deliver; Dreams are the sleep experts.

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New Work

NatWest

By M&C Saatchi

NatWest pre-empts the needs of its customers through the helpful services they provide.

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New Work

No7

By M&C Saatchi

The No7 Ready philosophy empowers women to be in control of the way they show up in the world.

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New Work

Rail Delivery Group

By M&C Saatchi

New campaign unveiled for Rail Delivery Group.

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New Work

Royal Mail

By M&C Saatchi

In an age obsessed with digital communication, we reminded people of the value of physical mail.

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New Work

Change4Life

By M&C Saatchi

A food tracker app, that helps parents monitor their kids' salt, sugar and fat intake.

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New Work

NatWest

By M&C Saatchi

This campaign recognises that NatWest is responsible for what they do not just what they say.

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New Work

Blue Cross

By M&C Saatchi

Our Blue Cross ad is drumming up #suppawt for dogs, cats and other animals that face uncertain futures. Good work Baxter you canine wonder.

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New Work

Ballantine's

By M&C Saatchi

Fourth release in the Ballantine's 'Stay True' stories, graffiti artist INSA hits Rio De Janeiro to capture the world's largest animated GIF.

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New Work

Transport for London

By M&C Saatchi

In the capital, 10% of passengers experience unwanted sexual behaviour on public transport but only one in 10 report it. We're changing that.

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New Work

The Conservative Party

By M&C Saatchi

Perhaps the most influential piece of print work to come out of the 2015 general election campaign.

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New Work

The Silver Line

By M&C Saatchi

An online film raising awareness of the charity’s work supporting lonely older people, and driving donations during the Christmas period.

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New Work

Transport for London

By M&C Saatchi

Bustling, fast-paced, frenetic; London’s streets are never still. A lone voice of reason urges commuters to think twice before lashing out...

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New Work

Transport for London

By M&C Saatchi

Colourful integrated campaign celebrating the arrival of the iconic Tour de France cycle race in London.

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New Work

Ginsters

By M&C Saatchi

Ginsters fills British blokes with a new inner confidence to perform those little acts of heroism that make them feel like a man...

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New Work

Be Clear on Cancer

By M&C Saatchi

Spot the warning signs: a campaign to normalise potentially embarrassing health issues, urging men to take action sooner rather than later.

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New Work

Network Rail

By M&C Saatchi

‘Track Tests' aims to help reduce the number of people accidentally killed or seriously hurt on train tracks.

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New Work

Ballantine's

By M&C Saatchi

Global campaign unifying brand communications. The message? Applaud individual conviction and self-belief; stay true, leave an impression.