Mischief is the home of passion powered comms. It's our belief that demographics are dead and it's passions that point to purchase. We help brands identify what their audience are passionate about and how to authentically tap into these passions, capturing consumer attention by connecting with their culture.
Dan Deeks-Osburn, Head of Strategy at Mischief on the art of living curiously
The winning agency will gain Foodcycle as a client, £10,000 prize and £50,000 media spend with The Guardian.
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