We have a simple ambition to create the most influential ideas for the real world.
Ideas that are influential in driving business growth, building meaning in consumers' lives, in your company creating energy and in culture shaping change.
Our country is going through profound change and right now it feels like anything is possible as we hit ‘reset’ on how we live, think and act. We believe this creates new possibilities for brands to become influential in shaping the real world.
Our founding spirit of Nothing is Impossible is more important now than ever before. We see it as a simple mindset that allows us to do unbelievable things, driven by the power of creativity.
Following months of integrated promotions across PR and social media, our latest work for OVO marks OVO Beyond's arrival on TV and the launch of the OVO Beyond app.
Waitrose marks the return of The Great British Bake Off with our fresh set of idents celebrating its continued sponsorship of the Channel 4 hit show.
Drawing on its rich heritage, we collaborated with John Lewis to reimagine its 100-year-old brand promise, Never Knowingly Undersold. Recognising quality, service and value, the updated pledge price matches 25 key competitors both on the high street and online.
Our new idents for John Lewis’ sponsorship of Channel 4 Homes showcase an updated range of products combined with humorous reflections of couples shopping for new homewares. They celebrate how every decision, big or small, is essential for our homes.
In collaboration with Deutsche Telekom, we're introducing .mem, the world’s first Artificial Intelligence add-on for WhatsApp, which lets people turn their group chat highlights into video memories.
Our latest work for EE's new 'Curfew' campaign highlights the benefits for families of becoming EE One members and staying connected both inside and outside the home.
“Hate. Not in my shirt” calls on the nation to challenge hate in football and make people proud to wear the shirt, while highlighting the behaviour not fit for it ahead of Euro 2024 in Germany.
''Til I Died' commemorates the lives of 12 young football fans whose lives were tragically ended by heart disease. The work is built on the insight that the nation is largely unaware of the devastating effect heart disease has on young people, and aims to shift perceptions.
Our latest creative work, Voting is Hot AF, is built on the insight that voting officially makes you hotter - with 40% of 18-24 year olds finding regular voters more attractive. The work kicks off Just Vote, an urgent campaign to encourage young people to get out and vote.
Our work for EE spotlights the Unfinished female sporting stories lost to online hate. Released on IWD, Ellen White’s memoir UNFINISHED looks back on her incredible sporting career while highlighting the harmful impact of online hate affecting thousands of teenage girls in sport.
After the generosity of giving at Christmas, our latest campaign shifts the focus to giving in to the things we really desire for ourselves. Highlighting the unrivalled design, quality and style, the work spotlights that voice in your head that can't let a great deal go.
Celebrating the joy of eternal and evolving festive traditions, featuring an energetic and mischievous Venus flytrap, a wannabe Christmas tree named Snapper, who brings an unexpected joy to Christmas celebrations.
Our debut Christmas work for Waitrose, 'It's time for the GOOD stuff'. The house party of dreams, where as long as the food's good, everything's good.
EE Learn has tools to help every kid on any network. This is modern Britain like you’ve never seen it before. Reflecting life across the country, soundtracked by a big British banger. This is New EE.
Showing how families up and down the country can battle bed time mania with new EE WiFi controls. Soundtracked to a great British banger. This is new EE.
This is new EE. Helping the UK turbo charge their gaming experience with new EE Game Mode. This ad reflects life across the country, soundtracked to a great British banger.
Our debut work for TNT moves through a series of vignettes showing the impact sport has on wider culture. This isn't just sport, this is EVERYTHING.
Broadband Made For You, highlighting the flexibility, speed and power of EE broadband for three specific audiences: home movers, gamers and busy families.
Broadband Made For You, highlighting the flexibility, speed and power of EE broadband for three specific audiences: home movers, gamers and busy families.
Broadband Made For You, highlighting the flexibility, speed and power of EE broadband for three specific audiences: home movers, gamers and busy families.
As the second iteration of This is Science - the brand platform launched to position the charity as a crucial frontline agent in the battle to outsmart heart disease - the work strives to help everyone rediscover the wonder, preciousness and vulnerability of their own heart.
Our latest campaign for EE Hope United is calling on the nation to tackle online sexist hate. The campaign will highlight the role of men to act as an ally to women during the Euros, encouraging them to own and challenge the problem of sexist abuse online and elsewhere.
Our latest spot for Direct Line shows King Valkyrie lounging on the beach, tucking into some fish and chips and taking a spin on a merry-go-round, safe in the knowledge that she can leave this world in the safe hands of the "Insurance Lords"
Broadband Nightmares demonstrates the power of BT's unbreakable wifi, backed up by EE's mobile network. The film dramatises internet outages in the shape of a short horror film, bringing to life a family’s internet nightmares.
Last summer, BT brought top footballers from across the Home Nations together to fight online hate. Now, FIFA 22 players can join the fight too by playing in the Hope United kit.
This Is Science showcases the pioneering research and scientific innovations that have saved so many lives, and how the BHF continues to turn science fiction, into reality.
BT is continuing its message of hope and inclusion, releasing a new series of bitesize educational films, featuring members of the Hope United squad who will be sharing their stories and online resources to help educate the nation on Black British history.
EE is promoting its free online course, aimed at young people getting their first phone as they begin to independently explore a digital world. PhoneSmart Licence educates 10- to 13-year-olds on how to stay safe and be kind online.
BT has launched Hope United, a diverse team of footballers who will feature in exclusive BT Tech Tips content, helping give the nation the digital skills they need to tackle online hate. A 90s TVC will be supported by OOH, social and digital platforms and bespoke BT content.
EE's latest campaign highlights the reliability of EE’s mobile network with Lucifer actor, Tom Ellis, who puts his neck, and lockdown beard, on the line, in the shave that was shot live using EE's mobile network and a robotic arm controlled remotely by a barber 250 miles away.
Deutsche Telekom have launced a new campaign, Project Futureproof, to inspire and support young people in following their passions when it comes to choosing a career. The campaign will be featured across a range of Gen Z focused digital and social media channels.
BT’s latest campaign, Broadband Rage, dramatises the unbreakable connection of BT’s hybrid broadband, the UK’s first unbreakable home wi-fi. The campaign will be supported through the line, including YouTube, Radio, Podcasts, Digital Audio, Print, Display, Social, OOH and PPC.
OBV launched a hard hitting awareness campaign as part of an urgent appeal to encourage underrepresented communities to register to vote. Drawing on the events of Black Lives Matter, the film delivers the stark message that if you don't vote, it'll be ‘all for nothing’.
Robinsons has launched a new campaign to help ‘flavour a billion water moments’, with a TV ad that shows all the ways people can liven up their water glass with the great taste and real fruit of Robinsons. The campaign will go be supported across TV, OOH, social and radio.
Marie Curie has launched a campaign for the National Day of Reflection, to bring the nation together to remember those who died during the pandemic. The campaign heroes a 60s TV film which will be supported by 15s & 30s films across TV, social and digital and radio.
EE’s latest campaign drives awareness of the network’s ‘Lockdown Learning’ scheme, which offers unlimited mobile data to school pupils while face-to-face teaching is on hold, ensuring no child is left behind. The 30s TV ad will also be supported across VOD, digital and social.
BT’s nationwide campaign to inspire people to reconnect with someone they’ve lost touch with. The fully integrated campaign used loved celebrities, including Rio Ferdinand and Clare Balding and built on its commitment to help unlock different technologies for the nation.
EE's latest campaign with singer Rita Ora and brand ambassador and film legend Kevin Bacon launches the new iPhone 12. With the battle for 5G on, through an AI tech first we showed the power of the iPhone's next-gen AR capabilities when combined with EE's 5G network.
In EE's latest product launch, brand ambassador Kevin Bacon is back to celebrate the launch of 'The Full Works Plan' for iPhone. The TV campaign will be launched tonight during 'The Hangover', alongside a nationwide out of home campaign and a targeted digital campaign.
The trials of working from home with poor WiFi signal is dramatised in BT's latest awareness campaign highlighting BT's WiFi guarantee. Designed to challenge the UK to think harder about their broadband provider or potentially miss out on a promotion like ‘Pixelated Paula’.
BT TV has introduced its most flexible TV offering yet, with customers able to enjoy ‘unlimited substitutions’ on football packages. The ad explores an alternative reality, where teams are permitted to make unlimited substitutions during matches and the chaos that might follow.
Deutsche Telekom, with some expert help from Billie Eilish help shred negative stereotypes against Gen Z's use of tech. A campaign that has already delivered 1bn impressions demonstrating the power and potential of youth in creating a better future.
In a landmark partnership with ITV, and produced entirely in lockdown, BT launch a new campaign to help people navigate tech in a virtual world in response to Covid-19. ‘Top Tech Tips’ has different famous personalities educating the nation every day in 3 minute films.
EE is showing it’s appreciation for NHS workers by giving them free unlimited data until October. Saatchi & EE remotely produced a heart felt message from brand ambassador Kevin Bacon. The ad will be supported by TV, video-on-demand, and social media activity.
Marie Curie's nurses and carers are needed more than ever at this time of national crisis. Increased demand means Marie Curie must raise £2.5m a week to keep them on the frontlines of our health service. Everything else might be on hold, but unfortunately terminal illness is not.
Our new campaign for BT directly brings to life their new TV packages, offering customers the freedom to choose the TV shows, films and sport they want, when they want – with the flexibility to change their package every month.
We've launched a major new campaign for Direct Line starring some of the world’s most iconic heroes - RoboCop, Donatello the Teenage Mutant Ninja Turtle and Bumblebee the Transformer. “We’re On it”, is a move on from the hugely successful “Fixer - Winston Wolfe” campaign.
BT launches its latest multi-channel campaign to promote BT Halo, the UK’s best converged broadband, mobile and phone plan - redefining connectivity in and out of the home.
EE treated us to the world’s first AR gig streamed live over 5G to three cities, starring British band Bastille. The live event showcased the power of 5G, enabling commuters across the UK to immerse themselves in a 360-degree AR performance despite being hundreds of miles away.
PampersForPreemies (in partnership with UK charity Bliss) are rallying the nation to get involved and help donate Pampers Preemie Protection nappies to NICU wards in need this Christmas.
Most people aren’t comfortable thinking or talking about dying, so we decided the best way to change this behaviour and create societal change was to point out the slightly odd and quirky ways that we all avoid talking about death by using euphemisms.
On a mission to show its commitment to making a better-connected Britain, BT has launched its biggest brand campaign in more than 20 years, "Beyond limits", featuring a TV spot, out-of-home activity and a new identity.
This campaign aims to facilitate real connection between young couples, sparking conversation around the impact of mobile devices on present moment, in-person relationships. 'Connected underwear’ by Deutsche Telekom, is an imaginative & humorous solution to the issue.
Award-winning writer and director Alice Lowe has directed an Alfred Hitchcock-inspired film that follows a young driver who scratched up her car on the way back from the supermarket all in time for Halloween.
Direct Line’s latest campaign shows how fixing insurance and everyday challenges lets us enjoy more of the good stuff.
Kevin Bacon stars in the latest EE brand campaign which celebrates EE’s position as best network for five years running. The advert sees Kevin Bacon take on an opponent at a game of squash, as they discuss the benefits of being with the UK’s biggest and fastest mobile network.
The latest in the #ThankYouMidwife series honours the relentless work of Midwives over the Christmas period. An original recording of ‘Silent Night’ by Brit Award-winner and mum-of-one, Paloma Faith features the #ThankYouMidwife Choir, a collective of UK parents and influencers.
The new Betway adverts personify ‘The Hunch’ into an all new charming, larger than life figure who charismatically occupies a part of every betting punter’s brain.
We created a new look and feel to bring Christmas to life across the entire EE business.
Protagonist ‘Julie’ makes her way through London on a fantastical Fridge Raiders fuelled journey.
Brand creative for one of the world's largest out-of-home advertising campaigns in 17 airports.
The exhilarating journey of a woman rising from self-employment to running her own business.
Launch EE’s new brand platform, ‘Who Says You Can’t’ with Family Gifting, the easy way to share data
Fruit Shoot celebrate the magical moments when children find their passions.
Kids are telling adults to try new Robinsons Fruit Creations in our first campaign for Britivic.
To globally launch Call of Duty WWII, ‘Code Strike’ test gamers’ code breaking skills.
Pampers aims to deliver a ‘thank you’ to each of the nation’s 40,000 midwives, for all they do.
a behind-the-scenes glance into the magical world where Asda Christmas treats are created
from eye-catching costumes to trick or treat supplies Asda has everything you need for Halloween.
Toyota keeps young drivers ‘Safe & Sound’ with safety smartphone app and embarrassing music!
George has clothes that can stand up to the challenges kids face every day.
P&G’s Head & Shoulders creates the world’s first recyclable shampoo bottle made with Beach Plastic.
The every day made extraordinary in the re-imagined world of Häagen-Dazs.
A humble Richmond Sausages factory worker unexpectedly finds himself the focus of an adoring crowd.
We champion the most vulnerable babies as powerful fighters in this Pampers Preemie Protection TVC.
Travellers discover a better way to holiday by getting HomeAway from it all
Asda brings to life the excitement of the entire festive season with ‘Christmas made better'
Pop princess Britney Spears joins Kevin Bacon to launch six month’s free Apple Music with EE.
'Barbecue' & 'Bike Ride' are two 40-second spots that launch Asda's James Martin summer partnership
This OBV campaign aims to empower the BAME community in the run up to the EU Referendum.
The journey an Olympian goes through in the build up to the ultimate moment; the competition.
The 'Snackarchist', a geeky, tongue-in-cheek character embodies the Mattessons rebellious spirit.
We show the many reasons why upgrading to a whole holiday outweighs holidaying with strangers.
Richmond keep the whole family together with Richmond and a toy tracking chip.
A real Marie Curie nurse starting her night shift, is represented by an orb of glowing light.
We choppered Kevin Bacon in to see famous telly-loving duo Stephen and Chris and take them on a whistle-stop tour of EE TV's fantastic features.
This online film / TVC for Pampers Wipes encapsulates all the weird, wonderful and funny poofaces babies pull when they're doing their business.
Highlighting the importance of a bathroom and its role in the home where the big things in life happen, bathstore’s latest campaign stars ‘Duck’.
A pair of unconventional but spectacularly talented ice skaters and their evangelical coach, create an ethereal routine unlike any other.
Direct Line’s brand overhaul stars Harvey Keitel as Pulp Fiction character, Winston Wolf, fixing Britain's insurance dilemmas.
HSBC have created a globally integrated campaign for the relaunch of Premier, HSBC’s premium banking and wealth management proposition.
The campaign shows drivers in Rome navigating the streets in a Hybrid, whilst their emotions are analysed.
Visa took the unique opportunity of London 2012, to showcase its latest payment innovations and bring the theme of speed to life.
The ‘Go Fun Yourself' campaign, teams up with online pranksters, comedians, improv actors and YouTube stars to co-create a platform of fun.
HSBC celebrates its sponsorship of the Hong Kong Sevens, with a film pitting elite teams from the Series against tribes of fans.
EE Film Club, promoting 2 for 1 Wednesdays, features five of Kevin Bacon’s best-known movie characters debating which film to see at the cinema.
To celebrate Arthur's Day, a sleepy village saw people come together to 'Paint their town black', before raising a glass to Arthur Guinness.
adidas has celebrated Frank Lampard’s landmark achievement of scoring 203 goals by unveiling a live 3D infographic at Stamford Bridge.
Visa’s latest execution in the landmark 'Life Flows Better with Visa' campaign focuses on how consumers feel when they use Visa.
Starring Rory McIlroy, our latest film in The European Tour’s, “See Every Shot Imaginable” campaign pits Rory’s golf skills up against a robot.
The new network for your digital life launches this autumn with a significant campaign showing how EE puts you at the centre of your universe.
Toyota’s return to the sports car sector was launched with the ‘real deal’ campaign.
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