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The Social Element

London https://thesocialelement.agency

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BITE Articles

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Voices

Is AI at risk of moving inclusive creativity backwards?

In the midst of the wholesale shift towards AI, we asked industry leaders if advancements risk negatively impacting inclusivity in creativity.

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Trend

The physical future of social media: from URL to IRL

Social media is no longer home to the internet version of your brand, it is your brand, writes Thomas Quantrell-Cousins Langan.

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Voices

Is social media making us more… or less social?

The power of social media lies with its users and the brands that fuel it, writes Shahnaz Ahmed.

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Voices

Dove’s stance on AI shows commitment to real women

What all brands can learn from Dove’s human commitments

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Thought Leadership

International Women’s Day demands deeds not words

In the second part of our series industry leaders ask if 2024 will be the year of communication through demonstration

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Thought Leadership

What are you doing to empower your teams to create better boundaries?

Industry leaders must help to create an environment in which creativity can thrive

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Voices

In a room where I belonged

Linn Frost shares her experiences of dyslexia and her journey of acceptance

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Thought Leadership

Another chance to live

Emma Harris, CEO of Glow, shares the importance of #slowthefuckdown and how kindness can reshape the workplace for the better

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Thought Leadership

Will the world cup lose its marketing magic?

In the light of human rights abuses and winter scheduling questions remain as to how brands will interact with this year’s tournament.

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Interviews

‘If it doesn’t exist create your own’

Tamara Littleton, CEO and Founder of The Social Element on inclusive leadership, the power of networks and the importance of self-belief

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Thought Leadership

Has Instagram lost its marketing mojo?

Critics argue Instagram has lost its way with a series of changes that are too similar to the video streaming service TikTok, is the brand loosing it’s way?

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Thought Leadership

How can brands and agencies ensure they avoid Pride Washing?

Policies and meaningful purpose must be demonstrated in June and beyond.