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T&P

London

William Hill

William Hill launches "Final One Standing"! This energetic T&P campaign dramatises their new, free-to-play football elimination game. Pick a team weekly, stay in, and be the last one standing!

Business Objectives

Grow new market
Humour
Product launch/re-launch

Disciplines

Advertising/Creative
Brand Activation
Brand strategy
Branded content
Creative production
Integrated marketing

Sector

Betting & Gaming

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