Nicola Kemp

Editorial Director Email Nicola Kemp

About

Nicola Kemp is Editorial Director for Creativebrief, where she oversees consumer trends, innovation, and interviews with industry thought-leaders from across the creative industries for all areas of the business. She is a member of the Associate Board and focused on growing the reach, relevance and reputation of Creativebrief and BITE. She started her career as a financial journalist before specialising in technology, social trends and marketing. Her work has appeared across titles including Campaign, WGSN, M&M Global, Reuters, Bloomberg, The Guardian and The Observer. A passionate advocate for diversity in all its forms she won The Women in Marketing Journalist of the year award for her work championing diversity in the creative industries, and was featured in Timewise’s Power 50 for her work on flexible working. She was named as one of the 200 women redefining the creative industry by The Dots an #EverydayAction award winner by Bloom, a Pitch 100 Superwoman and a Campaign Trailblazer of the future. With a 5-year-old daughter and a 7-year-old son, Nicola is always on the look-out for new feminist fairy-tales to add to their ever-increasing book collection.


More from Nicola Kemp

Fuel Your Imagination

Hendrick’s Gin leaves bus stops smelling of roses

The return of the experience-led brands signals the return of immersive marketing

By Nicola Kemp

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Voices

“I’ve become a champion, why wouldn’t you?”

Vikki Ross, founder of #CopywritersUnite and Sophie McGovern, the winner of the Women in Marketing Copywriters Award, on why now is the time to elevate and celebrate female talent.

By Nicola Kemp

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Hot Pick

We Are Undefeatable campaign gets better with age

The pitch perfect campaign is a reminder of the power of inclusive advertising

By Nicola Kemp

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Trend

“We need every part of culture we can get our hands on"

Sara Blonstein, Founder and Creative Director at Blonstein, lifts the lid on the British Fashion Council's NEWGEN partnership with TikTok and the future of hybrid events.

By Nicola Kemp

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Interviews

“We shouldn’t wait for the West to catch up”

The founders of New Comma on redefining what constitutes ‘global’ creativity and amplifying African creative talent.

By Nicola Kemp

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Voices

Publicis Groupe places family friendly policies at the heart of building back better

From 26 weeks shared parental leave, to dedicated fertility and pregnancy loss policy the advertising giant is taking action to prioritise what matters most to employees as they build back better from the crisis.

By Nicola Kemp

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Fuel Your Imagination

Other and Waze create an edible ‘Traffic Jam’ for the staycation summer

A fresh approach to the summer gridlock cuts through the noise.

By Nicola Kemp

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Fuel Your Imagination

BBH bursts the LinkedIn success bubble with #OurImposterStories campaign

Intern-led campaign highlights the strength of transparency and honesty in business communications.

By Nicola Kemp

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Voices

“Our economy does not represent us, and that needs to change.”

Why Wunderman Thompson is launching Fund Femme to support women and non-binary business founders

By Nicola Kemp

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Fuel Your Imagination

TFL hits the right tone with welcome back campaign

London’s transport provider has reworked its iconic signage to welcome Londoner’s back to doing the simple things they love

By Nicola Kemp

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Hot Pick

Fibre One and Impero show the joy of inclusive health

The launch of the brand’s Crave Club shows that healthy eating doesn’t have to be joyless.

By Nicola Kemp

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Interviews

“We need to stop pretending everything is okay”

Laura Mignott, CEO of DFlash and host of the Reset Podcast on marketing’s reckoning and why leaders must take action to be on the right side of history.

By Nicola Kemp

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BITE Focus

Sometimes the toughest opponents are the ones you can’t see

How AMV BBDO and the Campaign Against Living Miserably (CALM) redefined strength to break the silence surrounding male suicide.

By Nicola Kemp

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Fuel Your Imagination

Euro 2020 delivers on the brand banter

Brands lined up to support the UK’s biggest sporting event since 1966

By Nicola Kemp

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Interviews

‘A desk is a dangerous place from which to view the world’

Jose Miguel Sokoloff, Global President, MullenLowe Group Creative Council on a decade of the MullenLowe Group NOVA Awards

By Nicola Kemp

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