Nicola Kemp

Managing Editor, BITE Email Nicola Kemp

About

Nicola Kemp is Managing Editor of BITE, where she oversees consumer trends and innovation across the creative industries. She started her career as a financial journalist before specialising in technology, social trends and marketing. Her work has appeared across titles including Campaign, WGSN, M&M Global, Reuters, Bloomberg, The Guardian and The Observer. A passionate advocate for diversity in all its forms she won The Women in Marketing Journalist of the year award for her work championing diversity in the creative industries. She was named as one of the 200 women redefining the creative industry by The Dots, an #EverydayAction award winner by Bloom, a Pitch 100 Superwoman and a Campaign Trailblazer of the future. With a 3-year-old daughter and a 5-year-old son, Nicola is always on the look-out for new feminist fairy-tales to add to their ever-increasing book collection.


More from Nicola Kemp

Thought Leadership

BITE LIVE TRENDS: Issue 3, October 2019

This dedicated trend report wraps up the key themes, learnings and actionable insights from #BITELIVE19 our flagship event, which this year was focused on Making Culture, Breaking Stereotypes.

By Nicola Kemp

Read more
BITE Focus

“The dead fish swims in the direction of the current”

The importance of counterintuitive thinking, intuition and connecting the next generation were top of the agenda for Hublot’s Chairman speaking at Leaders Week at Twickenham Stadium.

By Nicola Kemp

Read more
Voices

Campaign launches to end the silencing of women by NDA’s

It has been two years since Harvey Weinstein’s NDA scandal first broke and a new campaign highlights the misuse of NDA’s across the industry.

By Nicola Kemp

Read more
BITE Focus

Creativity without ego: how to smash stereotypes in advertising

From active listening to making the space for communities to tell their own stories, industry leaders at #BITELIVE19 delivered practical insight into how to smash stereotypes.

By Nicola Kemp

Read more
Fuel Your Imagination

Amazing If podcast: Work that works for everyone

A live podcast recording of Amazing If’s 100th episode shone a light on the revolution afoot in the workplace.

By Nicola Kemp

Read more
Interviews

Toby Horry, Director of Brand Marketing & Content, TUI

From breaking the myths surrounding in-house creatives, to advocating for flexible working, Toby Horry is at the forefront of a new breed of strategic marketers eschewing short-termism in favour of long-term brand-building.

By Nicola Kemp

Read more
Thought Leadership

Have we reached peak purpose in marketing communications?

The global climate strike has placed the climate emergency at the very top of the agenda, yet the role of purpose in marketing remains debatable.

By Nicola Kemp

Read more
Thought Leadership

Creative industries not delivering on the opportunity of flexible working

Just 12% of jobs in the creative industries are advertised with any kind of flexible working, 3% below the national average.

By Nicola Kemp

Read more
Hot Pick

How Guinness left the jersey in a better place with its Liberty Field’s campaign

The tale of Japan’s first female Rugby Squad is a reminder of the power of brands to drive a new narrative in sports marketing.

By Nicola Kemp

Read more
Interviews

Caroline Casey, Founder, The Valuable 500

As the Founder of The Valuable 500, Caroline Casey is spearheading a business revolution on disability inclusion and she needs brands to get on board.

By Nicola Kemp

Read more
Hot Pick

How Sport England raises the bar for inclusive creative with #WeAreUndefeatable

A pitch perfect campaign for Sport England underlines the power of inclusivity and empathy in advertising.

By Nicola Kemp

Read more
Fuel Your Imagination

#RightToSleep

‘Sleep wellness’ is fast becoming a mainstream consumer trend and a new campaign from eve sleep underlines why consumers need to get serious about sleeping.

By Nicola Kemp

Read more
Thought Leadership

Who owns the creative idea?

If collaboration is the future of creativity, then does the future demand a more fluid approach to the ownership of creative ideas?

By Nicola Kemp

Read more
Fuel Your Imagination

#ShareBaby campaign reflects a cultural shift in parenting

SheSays, the global network for women in the creative industry, has launched a new campaign to promote shared parental leave, in the midst of a significant cultural shift in parenting.

By Nicola Kemp

Read more
Interviews

Dr Rebecca Swift, Global Head of Creative Insights, Getty Images

As a driving force in the ground-breaking Project #ShowUs, Rebecca Swift is successfully changing the visual narrative of advertising.

By Nicola Kemp

Read more