Amy Garrett

Managing Director Trouble


Amy joined Beano Studios early 2019 from a creative agency background to help shape the Trouble offering as a kid-first creative consultancy helping brands to engage with kids and family audiences. Amy works closely with clients strategically and creatively to help solve briefs using unrivalled kids’ insight and market testing gleaned from qualitative and online research. This also includes content creation, and partnerships across the multichannel Beano portfolio or white-labelled for their brand’s own use. Amy comes from an advertising background spending almost a decade at Mother London in client service working across both local and global brands before moving onto start up Droga5 London in 2013 where she spent five years helping grow the agency and create award winning creative work.

More from Amy Garrett


Brands will gain from altruism now with Gen Alpha

By Amy Garrett

Amy Garrett, MD at Trouble explores the latest research from Beano Brain highlighting how Gen Alpha, those born after 2010, are coping under lockdown.

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