Reductive design and the next generation of brand building with intent
Brands must look to visual design to tell a story and communicate messages with clarity.
Read moreAndy has been responsible for the creative direction of many of Elmwood’s largest clients across corporate, consumer, consumer health and retail sectors. Over the last 30 years, he has contributed to Elmwood’s growth from a single studio to a successful international Tier 1 consultancy. Andy enjoys working closely with clients, leading teams and developing strong award winning creative ideas. A regular participant in many global awards juries Andy has served as a Trustee board member at D&AD, served as a small business mentor for the DBA and more recently, acted as visiting professor of innovation at Staffordshire University.
Brands must look to visual design to tell a story and communicate messages with clarity.
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