About
Claudia Wallace is Chief Client Officer at Neverland, where she leads client partnerships and agency growth. Over the past 15 years, she has held senior leadership roles across some of the industry’s most respected agencies, including Managing Director positions at VML and BMB, where she led agency transformation, scaled teams, and oversaw major global and UK client relationships.
Her career has spanned strategy, client leadership, new business and agency management, working with brands including Samsung, Amazon, Chanel, Coca-Cola, Marks & Spencer and the Lawn Tennis Association. Across those roles, she has helped organisations align around ambitious brand ideas and turn them into work that drives both cultural impact and commercial results.
A strong advocate for the value of client leadership, Claudia believes the best partnerships are built on trust, curiosity and shared ambition. She is passionate about creating the conditions for great work to thrive, helping agencies and clients navigate change while keeping creativity at the centre of decision-making.
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