easyJet, 'Look&Book' by VCCP
What really drives people to chose a destination? The culture? The people? The food? Or perhaps the desire to post those perfect, envy driving Instagram pics?
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Kara had editorial control over BITE, Creativebrief’s daily insight into global marketing trends and the cultural movements driving them. She also presented at our BITE LIVE events series and industry festivals in London and New York.
What really drives people to chose a destination? The culture? The people? The food? Or perhaps the desire to post those perfect, envy driving Instagram pics?
Read moreAdventurers, authors, activists, and of course advertising. The stage was set for BITE LIVE 2018 to be a mind-opener. The day promised a look at the industry through different eyes.
Read moreThe growing popularity of podcasts and audio books means our stories can now accompany us in the car, doing the house work and even at the gym.
Read moreListening to a podcast is an intimate experience. So, unsurprisingly this attention has made it an increasingly attractive proposition to advertisers.
Read more“It’s not necessarily going to be a complete move to the one-stop-shop, but the consolidation and rise in choice for clients looking for a simplified approach is going to change the landscape."
Read moreOver the course of five weeks WGSN and its sister company Coloro have released five key colours for S/S 2020, through a series of inspirational videos.
Read moreNot every marketing event gives you the Queen of Shops and a BAFTA-nominated screenwriter in the same room. When one does, you know it’s unmissable!
Read moreWhether it’s Disney, Pixar or Studio Ghibli, animation is storytelling unbound by time or reality, that transcends all ages and cultures. Time to abandon the restraints of reality.
Read moreFrom elevating the voice of the LGBT+ community to a Halloween stunt and a chicken crisis, forget war, these tactical ideas are striving for peace, entertainment and a well-executed apology.
Read moreI know what you’re thinking, not another Cannes round-up, but don’t stop reading now. We’ve been super helpful and have pulled the most talked about work and key speakers into 5 useful trends that you can use for your own planning.
Read moreFrom biomimicry to collective intelligence, the speakers at Nudgestock delivered a similar message, that the world as a whole is greater and more fascinating than the sum of its parts.
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