Feeding curious minds and opening new doors for progressive brandsFind out how
by Bray Leino
Adidas 'Ready for Sport'
We wanted to help adidas create excitement for the return of sport. Our hero film launched via adidas employees’ social feeds, adidas’ global social channels and athlete’s accounts. With 169M views, it became adidas’ second most viewed campaign ever.Read More
Industry Insights 2023
Playing in culture, adventures in AI, and redefining value: here’s what’s on the minds of progressive brands right now.Download now
Power of Agency Brands: In Conversation with Agency Leaders
Creativebrief's Stephanie Nattu interviews senior leaders about strong agency brands.Find out more
One year on, has the Pitch Positive Pledge changed adland behaviour?
Campaign UK spoke to Charlie Carpenter, Creativebrief CEO, on the Pitch Positive Pledge a year on.Read more
Creativebrief’s latest report: The Future of the Pitch
Download our latest report on the future of the pitchDownload the report
Agency Insight Papers
TIPS: Marketing and PR for bars and restaurants
We were tasked with putting Golazio, a brand-new Italia 90's themed bar on the map. Working closely with the owner, who has no previous hospitality experience, BIG little LDN needed to create and establish the Golazio brand and create talkability amongst the local community, football fans and the press in the run-up to its opening. So how can you replicate this growth for your own bar or restaurant and generate the footfall you need to stay open past year one?
The Food & Drink Report 2022
Two years after the Covid pandemic plunged the UK into national lockdowns, an end to restrictions and opening up of society has seen people re-emerge into the ‘new normal’. But while there might be a general enthusiasm around the return to regular socialising and largescale events, we see a lot of instability around consumer finances, availability of goods and people’s mindsets. The cost of living is a huge concern, as economic crisis and rise in energy prices eats into disposable income...
The 2021 Food & Drink Report
The fifth annual Food & Drink Report is based on exclusive consumer research and explores key trends in the behaviour and attitudes of UK shoppers. In 2021 – the year of Brexit, Britain’s exit from the EU is less of a concern for shoppers. Unsurprisingly, this year’s findings are overwhelmingly influenced by the Covid pandemic, with more trends emerging a year after the nation first went into lockdown.
BITE trends & Insights
Your exclusive invite to the birthday party of the year....
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AMAZON: HOLIDAY WRAP 2023
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Sport: Creativity With A Conscience
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DEPT® 2024 Trends Forecast: Connectedness, Creativity & Culture
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