David Caygill, Iris

Managing Director, The Iris Nursery

About

David is the Managing Director of the innovation division at iris Worldwide. He is a specialist in technology driven innovation for brands with 15 years experience in retail, e-learning, travel and consulting. He’s led the development of award winning campaigns, new products and new services for brands such as the UK National Lottery, Save The Children, MasterCard, MINI, Samsung and Domino’s. He’s also active the startup world as a founder, investor, mentor and matchmaker


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Two take outs from SXSW which will improve your ideas

By David Caygill, Iris

In Bruce Sterling’s closing remarks yesterday we were told "Technologists are terrible at predicting the future because they try to solve everything”. Which is a funny thing to hear at the world’s biggest technology and innovation conference.

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