Jess is the Associate Marketing Director at TIPi Group. Alongside working closely with TIPi Group’s leadership, new business and discipline teams to develop integrated marketing campaigns for the group’s four agencies, Jess is also heavily involved in cultural innovations at the group. Jess began her career in the Mobile department of ROAST, the performance arm of TIPi Group, overseeing market research, campaign strategy, optimisation and reporting, as well as managing client relations across the travel, gambling and finance sectors. In 2016, Jess moved into the Marketing department. Off of the back of Marketing Week’s discovery that only 3% of young people singled out marketing as the industry that offers them the best career opportunities, and her own experiences as a junior in the industry, she founded TIPi Academy in August 2018.
From big networks to small independents, to turn words into action, we all need to embrace the modernisation of the recruitment process.
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