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Why should London have all the fun? Adland needs to look North
The North’s creative potential should be a business imperative, writes Lisa Thompson.
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Lisa is a Strategy & Planning Lead at Wavemaker North with 15 years of experience. She has worked across a variety of categories from FMCG, to entertainment, to finance and government, and has delivered successful, award-winning campaigns for a wide range of clients, including the Department for Education, Remington, and Vimto.
Her talent and leadership have earned her recognition in the Media Lead Future 100, the IPA iList (2017), and she is proud to be an IPA Fellow. Passionate about driving diversity in the creative industries, Lisa served as President of Bloom North in 2023 and co-founded Common People, a group committed to increasing working-class representation across the sector.
Lisa is a proud northerner and is passionate about advocating for an industry that thrives out of London.
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Why the only trend we should be following in 2024 is Taylor Swift
Lisa Thompson shares the lessons brands and marketers can learn from Taylor Swift
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