Luke has 20 years of OOH experience, joining Talon in 2014 to lead several agency accounts and promoted to Chief Client Officer in 2019. As CCO, Luke is a key part of the UK Management team, oversees the Planning Team, and is responsible for ensuring Talon’s agencies and clients take full advantage of the OOH opportunities on offer. Prior to joining Talon, Luke ran the agency and direct client teams at Kinetic.
By literally stopping viewers in their tracks, Out of Home has huge potential to work alongside TV for its watercooler moments, says Luke Willbourn, Chief Client Officer at Talon Outdoor
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