About

With over 35 years’ experience, Nick is responsible for the development of the brand performance practice globally at Landor. This includes thought leadership in brand and brand equity research, brand valuation and investment, and brand portfolio optimisation. ​

Nick specialises in helping clients grow their businesses; working with a wide variety of brands including Barclays, Intel, Starbucks and Volvo Group as well as government bodies such as the Saudi Public Investment Fund across his career. ​

Previously Nick held roles with Unilever, British Airways and received an MA in History from the University of Cambridge. ​