Rachael Lynch is a Marketing Manager at Direct Line Group currently working on the Direct Line insurance brand. She started out her career bringing brands closer to youth audiences across radio, TV, print and online brands within media companies. She now focuses her marketing work on activating brand values and growing new audiences for Direct Line by working closely with partners and sourcing and activating against customer needs and insight.
Rachael Lynch, Marketing Manager at Direct Line on creating a new youth-focused social series in partnership with Wilderness, MediaCom and Channel 4.
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