About

Sharon Jiggins, Managing Partner at 23red, part of Capgemini, has built up a portfolio of force for good creative campaigns over her career in advertising, most notably Sport England’s groundbreaking This Girl Can where she has been the creative agency’s lead since before its inception nearly ten years ago. Winner of 9 Cannes Lions including the UN Grand Prix for Good and the inaugural Glass Lion, Sharon has spearheaded the charge on improving the portrayal of women and girls in advertising. And this goes beyond sport, she advocates passionately about better representation in front of and behind the camera. Her work has included tackling taboo subjects such as domestic violence, forced marriages and FGM. A regular speaker on the marketing press circuit including Adweek Europe, she has even appeared as a social media expert on BBC news commenting on the phenomenal growth of Kylie Jenner’s billion dollar beauty brand.