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Zsuzsa Kecsmar

Chief Strategy Officer and Co-founder Antavo

About

Zsuzsa is the Chief Strategy Officer and Co-founder at loyalty cloud platform Antavo. She has been instrumental in growing Antavo and transforming the company into a unique loyalty technology vendor, offering a next-gen, best-in-class solution to the loyalty sector. Zsuzsa is listed by Forbes as one of Europe’s top 100 female founders in tech and is focused on driving market share in the expanding loyalty market. She was instrumental in Antavo achieving 3x annual growth over the past few years and is now developing a global strategy to bring Antavo to loyalty professionals and systems integrators around the world. She was named Personality of the Year at
the 2024 International Loyalty Awards, and was listed by Forbes as one of Europe’s top 100 female founders in tech.


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How AI will drive the future of fashion loyalty

By Zsuzsa Kecsmar

AI can help to predict purchasing and establish long-term commitment and trust, writes Zsuzsa Kecsmar.

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