Fuel Your Imagination

Advertising Association, IPA and ISBA reveal themes for LEAD 2023

By Nicola Kemp

The event will address how the industry can collaborate to accelerate the social and economic recovery from the pandemic.

Read more
Fuel Your Imagination

Eurostar campaign underlines you don’t need to fly to travel

By Georgie Moreton

The character capitalises on the idea that you don’t need to fly to explore

Read more
Fuel Your Imagination

Ocean Outdoor and Louise Xin collaborate in fashion media first

By Georgie Moreton

The media owner collaborated with the fashion designer to broadcast 2022 Stockholm fashion weeks shows on screens across 6 countries

Read more
Fuel Your Imagination

Subway’s interactive 3D billboard allowed passers-by to build their dream subs

By Georgie Moreton

The out-of-home experience from Above+Beyond saw the sandwich maker bring audiences’ dream subs to life

Read more
Fuel Your Imagination

Starbucks campaign spotlights the stories on every table

By Georgie Moreton

The campaign from Iris capitalises on the coffee shop working renaissance

Read more
Fuel Your Imagination

National University breaks down barriers for returning students

By Georgie Moreton

The campaign from Wongdoody recognises how daunting a return to education can be.

Read more
Fuel Your Imagination

Nike back-to-school campaign highlights the magic of the mundane

By Georgie Moreton

‘Never Done Playing’ from Soursop celebrates the joy of the summer

Read more
Fuel Your Imagination

Lego installation brings to life the power of play

By Georgie Moreton

Amplify New York has created an immersive installation inspired by children’s ideas with the help of artist Hebru Brantley

Read more
Fuel Your Imagination

Preply offers free language lessons to displaced Ukrainian refugees

By Georgie Moreton

The Ukrainian tech startup has now seen over 15,000 Ukrainians sign up

Read more
Fuel Your Imagination

Audi becomes Sky Sports’ first ever innovation partner

By Georgie Moreton

The partnership aligns the two brands that both strive to be at the forefront of progression, through technology

Read more
Fuel Your Imagination

M&S Food kicks off Eat Well Play Well competition with Ian Wright

By Georgie Moreton

The retailer is capitalising on the power of sport to encourage healthier eating

Read more
Fuel Your Imagination

Duracell launch addictive AR game to bring the bunny to life

By Georgie Moreton

The game created by Wunderman Thompson showcases the benefits of the brand’s Optimum batteries

Read more
Fuel Your Imagination

Cisco’s connected scarf tracks the emotions of Manchester City fans

By Georgie Moreton

The project supported by Octagon and Unit9 shows how technology can help football clubs better understand their fans

Read more
Fuel Your Imagination

Heinz celebrates Lionesses' ‘Ridiculously Late. Ridiculously Good’ victory

By Georgie Moreton

The responsive ad from Wunderman Thompson Spain draws light-hearted comparisons between the England win and Heinz's new pasta sauce

Read more