By Izzy Ashton
According to Tate Britain, every child should be given the opportunity to express their artistic side, to explore their creativity, a belief at the heart of Steve McQueen’s latest project Year 3.
By Izzy Ashton
A new project from Google is an example of what can happen when brands work alongside the community they’re looking to represent and include them rather than speaking on behalf of them.
By Izzy Ashton
‘I Will Survive’ is designed to both raise awareness of and also shine a spotlight on a pervasive issue so that generations of girls to come can benefit from the research that is conducted today.
By Nicola Kemp
Topshop and CALM's new clothing care label is evidence of the rise of self-care in marketing.
By Izzy Ashton
Consumers are placing an increased focus and reliance on digital relationships when it comes to interacting with brands and retailers.
By Izzy Ashton
This kind of partnership between WPP Health Practice & BioBeats takes a scientific, evidence-based approach to tackling mental health issues, allowing businesses to create credible, effective solutions.
By Izzy Ashton
The shifting aesthetic of fashion advertising has significant impacts for brands. A new wave of body positivity and inclusivity is coming to the fore, with the media brand heat’s Style book at the forefront of this shift.
By Nicola Kemp
A live podcast recording of Amazing If’s 100th episode shone a light on the revolution afoot in the workplace.
By Izzy Ashton
The figure of the handmaid, clad in red, her head covered by a white hood has become a symbol of the time, a cultural emblem that has moved to represent the suppression of women’s rights, particularly reproductive rights.
By Izzy Ashton
Textile production currently contributes more to climate change than international aviation and shipping combined. This is no longer about just the biggest companies making a change. It is up to each of us to examine our consumption.
By Nicola Kemp
‘Sleep wellness’ is fast becoming a mainstream consumer trend and a new campaign from eve sleep underlines why consumers need to get serious about sleeping.
By Nicola Kemp
SheSays, the global network for women in the creative industry, has launched a new campaign to promote shared parental leave, in the midst of a significant cultural shift in parenting.
By Izzy Ashton
FOOD: Bigger Than The Plate is a new exhibition at the V&A Museum in London, exploring the food cycle from compost to table. Designed to inspire and educate, this exhibition asks us to examine how, why and what we eat.
By Izzy Ashton
By creating one central resource where free activities can be found, Hoop aims to take away the fear of school holidays and replace it with excitement, for both parties involved.
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