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Tena and AMV BBDO latest campaign is a love letter to carers

The campaign underlines the power of being seen in advertising

Nicola Kemp

Editorial Director Creativebrief



In our new campaign for Tena ‘No Love Like It’, viewers are given access to private scenes of family carers, highlighting the role played by an estimated one in 10 people, according to figures by Carers UK, who selflessly tend to a loved one.

AMV BBDO, London

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Health and Wellbeing