Britain doesn't have a creativity problem, it has a confidence problem
Andy Nairn shares the importance of nurturing creative thinking.
Simon Long, Global Executive Creative Director at IMA, on how quiet time is conducive to creative thinking.
Proud owner of an unlimited imagination, Simon has a palpable energy for creativity, an affinity for strategic thinking, and a wealth of brand knowledge. He has managed global brands on global projects and been a one-man agency working for local companies, using creativity to help grow businesses, or their beliefs. He prides himself on giving a shit and tries, wherever possible, to keep things simple.
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