MAN DOWN! How brands and agencies are failing to support men
The advertising industry has an opportunity to break stereotypes and contribute to better men's mental health
Fernando Desouches
Marketing Consultant Ex BBD Perfect StormAbout
Fernando Desouches is an independent consultant specialising in marketing to men and boys. He was formerly Global Brand Director for Axe/Lynx and Dove Men+Care at Unilever, and Managing Director of New Macho at BBD Perfect Storm.