The Sun celebrates the shared obsession of the World Cup
The UK-wide campaign ‘World Cup For It’ is designed to showcase how The Sun app keeps the fans at peak World Cup fever 24/7.
Olivia Scarlett, Strategy Lead at Shape History on why now is the time to challenge harmful media narratives
With an agency background, Liv has a track record in running dynamic multi-channel comms campaigns across PR, corporate communications, behaviour change, insight, strategy, and digital for diverse sectors. With sector experience spanning not-for-profits, ESG, education and healthcare inequalities, Olivia is deeply committed to driving behavioural change and advocating for accessibility across all realms, ensuring that everyone has access to vital information, high-quality care, and the support needed to unlock change.
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