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IKEA
IKEA reminds the nation that the more you sleep, the more you get out of life.
Disciplines
About
Mother is one of the world’s most respected, independent creative companies. We started around one table with three people, all of whom shared the washing up. 23 years on, Mother has offices in London, New York, Los Angeles and Shanghai. From fast moving retailers and brands with global scale, to local jewels with local needs; we create ideas that are embraced by popular culture and deliver more powerfully as a result. We are Campaign’s current Agency of the Year and Adage’s International Agency of the Year. In 2019, Effie UK named us The UK's Most Effective Agency.
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KFC
In these Covid times, it seems that with great chicken, comes great responsibility. Cue, a chance for KFC to respond with a global message in their first-ever global campaign, addressing “the world’s least appropriate slogan” head-on.
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Stella Artois
Street art by world-renowned Studio Number One aims to remind and encourage social distancing whilst in pubs and bars. Using geometric patterns and bold, contrasting colours to help people reunite safely with friends and loved ones.
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Stella Artois
The Life Artois is used to describe a mindset, available at anytime and anywhere. It encourages everyone to savour every pleasure life serves up, accompanied by the people who matter most.
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Castello
Castello encourages viewers to “feed your senses” with a trio of experts guiding us through how changing the dining experience by adding, seemingly unrelated, stimuli can profoundly affect taste experience.
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Bumble
‘Time to Connect’ highlights the importance of connections during lockdown. From online home workouts and cocktail making classes, to virtual dates and a return to old fashioned courtship, its users have spent the last few months learning to navigate the new virtual world.
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KFC
We know you’ve been missing KFC. But it’s time to step away from the spice rack. We’ll take it from here.
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KFC
KFC is bringing some clucking great entertainment for Instagram Live, with the KFC Clash. Well-known personalities will be pitted against one another in a bid to re-create one of the Colonel’s iconic recipes from home, whilst raising money for Comic Relief.
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KFC
When you’ve had your hands full of the Colonel’s Original Recipe chicken, there’s really only one thing to do…
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Zalando
Today, age, gender and fashion stereotypes still appear in film and media. We're saying goodbye to stereotypes and hello to a world of Zerotypes; where everyone can be anything they want to be, no matter their age, gender or style…because stereotypes are so out of fashion.
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Uber Eats
Uber Eats’ first UK brand campaign ‘Bring It’ stars Guz Khan as the courier who brings you food and a dose of positivity…
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Thinkbox
Tooth Fairy shows the transformative effect TV advertising has on a business. Only this is not your average business...
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KFC
KFC, the chicken aficionados, know that nobody really likes any of the turkey preparation or eating rituals at Christmas.
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IKEA
IKEA enters the Christmas ad arena with a wonderfully ridiculous take on the state of our homes over the holidays. The film shows a crew of everyday household objects come to life and perform a scathing diss track about a place that clearly isn’t ready for festivities.
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Zalando
A heart-warming campaign that celebrates the values of togetherness, like spending time with friends and family, sharing, caring, giving and spreading joy… Things that never go out of style.
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IKEA
In a world first, IKEA modified its Wembley storefront logo to feature “IKEA” in quotes – inspired by Virgil Abloh’s idiosyncratic trademark of putting quotation marks around different words.
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IKEA
IKEA’s collaboration with Sonos brings to life how sound can fill your home with feeling, we worked with award-winning immersive theatre company Les Enfants Terribles to create The Sound Affect. A free immersive theatre experience exploring the effect of music on the mind.
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Uber Eats
With a campaign that’s just as much your type on paper as in real life, Uber Eats and Love Island, the UK’s favourite summer show, are joined in holy sponsorship. #hungryforloveisland will be delivering you a tasty slice of humour and glamour each side of the show.
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Zalando
Whether you’re rocking double denim or going all in with budgy smugglers this summer, it’s time to dance past the haters and dress like nobody’s watching. Our new campaign for Zalando proudly declares ‘dress for yourself, nobody else’ - and start enjoying what makes you, you.
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KFC
For many, 2019 has been dubbed “year of the vegan”, a time when aubergines, flax seeds and tofu have become the norm. It could be the worst possible time in history to launch a bacon burger…
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IKEA
IKEA loves the the things you hate. From furniture assembly to van rental, we highlight the services that’ll transform your shopping experience in these cheerful animations.
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KFC
With great quality chicken at gob-smackin’ prices, KFC will have you shouting: ‘What The Cluck?!’ A series of bold films bring to life this Finger Lickin’ winning feeling, transforming surprised people into super-charged, dancing and dunking, animated chickens.
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Sky
Featuring brand spokesperson Idris Elba, we follow a young Incredibles fan during a day with her grandad. He knows the best way to get her attention is to show off his own superpower, Sky Q's much celebrated voice control, much to his granddaughter's delight.
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IKEA
IKEA’s newest Greenwich store is its most sustainable ever. In a bid to further reduce IKEA and its customers’ carbon footprints, a bespoke outdoor campaign repurposes posters as directional signage, encouraging people to travel to the store in the most sustainable way: on foot.
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KFC
It’s time to ditch the (sand)wich and twist things up. This is lunch with a twist. The colonel with a twist. KFC with a twist. Now that’s how you launch the new Twister wrap from KFC and well, it’s Finger Lickin’ Twisted.
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Elvie
Forget the flowers for Mother's Day 2019 - Elvie wanted to give new mums a bigger and breastier gift. We inflated five giant breasts, all of varying size and skin tones, across London, inviting anyone who has ever felt shamed or confined when feeding in public to #freethefeed.
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KFC
Join Colonel Harland Sanders on a trip through Chicken Town. A place where a legion of KFC imitators try their hardest to match the great man’s Original Recipe chicken. They come up short, of course, because when all’s said and done, KFC is only available at…well, KFC.
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Samaritans
A suicide prevention campaign handwritten by those who understand best. Men who have come through dark times themselves spread words of hope to encourage men in a desperate situation to seek help.
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IKEA
To celebrate the launch of IKEA Greenwich, IKEA's most sustainable UK store, we teamed up with local artists to create a series of incredible animal homes using upcycled IKEA furniture. Now all of our new neighbours can enjoy an amazing home. Even our furry and feathered friends.
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IKEA
To help promote the most sustainable IKEA store ever, IKEA Greenwich, we launched special up-cycled wallets made from bouncing castles and the iconic FRAKTA bag straps. Each has a TfL Oyster Card pre-loaded with £5 to encourage people to travel to the store by public transport.
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IKEA
IKEA caused quite a splash with their giant SMÅKRYP boats, which use cutting-edge technology to suck in plastic and other rubbish as they sail. The activity was part of a series of events celebrating the opening of their most sustainable UK store yet in Greenwich, London.
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Yopa
With a fair fixed fee, great customer service and a dedicated local estate agent - it’s a pretty smooth move to use YOPA. In fact, selling your home with YOPA is so smooth that nothing else will ever compare.
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KFC
There’s nothing more reassuring than the soulful smell of KFC gravy. That’s why this Blue Monday, the saddest day of the year, KFC gave their gravy-loving fans the chance to fill their homes with the indulgent aroma, courtesy of a KFC Gravy scented candle.
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IKEA
63% of people are unhappy with the amount of sleep they get. IKEA are here to change that, by helping the nation to sleep better and for longer.
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Greenpeace
Rang-tan’s story prompted over 1,000 schools to contact Greenpeace, and thousands of children have supported Rang-tan with letters, stories and films of their own. We brought together children across the country in one unified voice, demanding companies deliver on their promises.
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Debenhams
Debenhams celebrates the joy of giving a thoughtful gift to your loved ones this Christmas.
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KFC
Turkey can have its 24 hours in the spotlight at Christmas, but chicken rules the roost, year-round.
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Elvie
‘Pumping. Unlpugged’ celebrates what the new Elvie Pump means for breastfeeding mums.
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Greenpeace
Greenpeace brings the rampant destruction of rainforest habitat to grow palm oil into the spotlight
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KFC
For the first time in 40 years, we get to meet the man behind the logo. The original Colonel Sanders
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IKEA
How do you get people to be more daring with textiles? With the help of some ghosts of course.
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No7
The latest No7 Ready work shows age-defying surfer, Lisa Andersen scaling a mountainous wave.
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MoneySuperMarket.com
MoneySuperMarket have recruited the British hero Action Man for their latest spot.
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Nokia
A tale of two best friends hails the launch of the new Nokia 7 - a phone we can truly rely on.
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KFC
No Chicken? It was a national news story, and it demanded an equally noteworthy response from KFC
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Innocent
The world isn’t always sunshine & roses but the optimistic folk at innocent see things differently
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KFC
Three online videos in which a mixologist shares cocktail recipes using KFC gravy
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Gymbox
What better way to burn off the indulgence of Christmas than with some whips, chains and blindfolds?
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KFC
The Xmas KFC bucket is celebrated by bringing a collective together through a step dance performance
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Notonthehighstreet.com
NOTHS uses memorable family anecdotes to inspire viewers to gift more thoughtfully.
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IKEA
Our new campaign brings the magic of celebration to different everyday moments we've all seen before
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Not on the High Street
When a mum suffers the indignity of being exposed, the least you can do is buy her a thoughtful gift
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MoneySuperMarket
Masters of the Universe, He-Man & Skeletor are back with an epic rendition of an 80's classic...
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No7
See the power that makeup gives Olympic fencer Monica Aksamit in this new spot for No7.
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KFC
Three things matter to KFC: The Chicken. The Whole Chicken. And Nothing but the Chicken.
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IKEA
Lion Man is where we learn how to relax into greatness, learning from a wild and beautiful creature
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Vauxhall
They tried to ban them from the public eye. But nothing can stop these mamas… #PyjamaMamas
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Boots
Summer- short, but a pretty special time of the year. Isn’t it about time we all celebrated it?
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No7
Stunt double Amanda Foster stars in the latest No7 Age-Defying Serums campaign
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Baileys
The world's first social soap opera: a tale of when steamy met creamy - when Coffee met Baileys...
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PG Tips
In this new spot, Monkey considers a spring clean. But he's quickly persuaded to 'Keep it Tea'...
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Boots
Our new campaign celebrates Boots' specialists & their impact on the nation's health & wellbeing.
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IKEA
It's the everyday moments that truly matter and that make life wonderful #WonderfulEveryday
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IKEA
In partnership with Skype, IKEA puts Britain's storage to the ultimate test...
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No7
Alessandra Ferri & her 19-year-old self star in the No7 Lift & Luminate Age Defying Serum campaign
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MoneySuperMarket
Sassy Dave and Sensual Colin meet in an #EPICDANCEOFF in our latest work for MoneySuperMarket
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IKEA
There really is no bed like home. See Mother's award winning 'Beds' spot for IKEA. Part of 'The Wonderful Everyday; Campaign.
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Race for Life
Building on last year’s incredible ‘Cancer we’re coming to get you!’ campaign we bring you 'Poem'. A rousing call to arms to join the pink army!
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MoneySuperMarket.com
Dave feels so epic after saving money on his car insurance that he cant help but start his own personal celebration.. #epicstrut
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IKEA
A group of T-shirts go on a epic journey, through various inhospitable places, to find their perfect home.
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Boots
Mother's heartwarming Christmas spot for Boots celebrates the special people in our lives. Tissues at the ready, it's a tear-jerker.
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Halfords
Regress to your childhood watching Mother's nostalgic Christmas spot for Halfords. On the big-present-giving-day 'Does Anything Beat a Bike?'
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Moneysupermarket.com
They say you should never work with animals or children. However Mother's latest spot for MoneySuperMarket.com goes against that maxim...
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Halfords
Mother's latest 'Keep On Rollin’ spot for Halfords expresses the joy of hitting the open road, even if your journey just takes you to Congleton
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IKEA
Mother’s ingenious new spot for IKEA showcases how the new METOD kitchen range fits around family life in the most dazzling and dizzying way.
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Castello
Mother's latest spot for Castello puts the 'art' in artisanal cheese. The new campaign creates a unified brand style for all Castello cheeses.
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Mother
Mother's parody to the ever popular 'First Kiss' film called 'First Sniff' was an overnight internet smash. See for yourself just why that was.
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Boots
Boots Mother’s Day spot celebrates the wonderful things our Mums do for us with a big personal ‘thank you’ message from the ones who love them.
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Moneysupermarket.com
Moneysupermarket's latest spot features entertainment icon Snoop Dogg. The advert is an extension of the feel good theme – Save Money, Feel Epic
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Halfords
In this installment of Halfords Wefit ads,we hammer home the real cost of a favour from 'The Gazman'. Halfords Wefit. Cheaper than a favour.
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Halfords
Mother has created 3 TV spots for Halfords Wefit fitting service. Each ad shows how sometimes getting help from a friend can come at a price...
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Smirnoff
To launch Smirnoff's new Apple Bite signature serve, Mother and Director Johnny Hardstaff created a quintessentially Smirnoff world of intrigue
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Moneysupermarket.com
Saving £300 with moneysupermarket.com feels so good, like Bill you'll want to go running with the wolves!(in Croydon it might end up being cats)
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IKEA
Mother's latest TV spot for IKEA shows how one doll and her son make the most of their one-room apartment thanks to clever IKEA storage solutions
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Halfords
Halfords first TV spot by Mother; cycling tribes race around the 'Tour de Britain' including MAMiL's (Middle Aged Men in Lycra).
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Boots
Boots charming new Christmas ad shows real-life couples and relatives exchanging gifts, representing the new brand positioning 'Let's Feel Good'.
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Acer
Megan Fox leads a group of geeky scientists on a mission to develop software to enable her to speak with dolphins, using her Acer Aspire S7.
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IKEA
Mother has created this joyful ad for IKEA in which children's toys come to life as the kids prepare for a party in their Ikea-furnished house.
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IKEA
'Bright Shiny Colours' toasts the launch of IKEA's 2013 Catalogue and all the fab new products inside it that can help bring your home to life.
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Acer
The Story of Kiefer Sutherland's Hidden Passion. Brought to you by the Acer Aspire S5
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17 Cosmetics
Mother's interactive video for Boots 17 Cosmetics called ‘Tonight We’re Going Out Out’ featuring Mercedes http://www.17blowoutmascara.co.uk/
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Shift.ms
Mother has helped to create a short film for web-based charity Shift.ms which conveys the impact of a diagnosis with multiple sclerosis.
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Moneysupermarket.com
Mother have created the latest spot in the ‘You’re So MoneySupermarket’ campaign for the price comparison site. Click below to watch the ad.
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IKEA
Mother have created an online interactive demo for IKEA where a dancer tests ‘Party Proof Kitchens’ http://bit.ly/JBWYMj
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HTC
To launch the HTC One we asked amateur photographer Nick Jojola to do his first fashion shoot. On a mobile phone, whilst freefalling at 126mph.
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Coca-Cola
'Move to the Beat’ is an integrated campaign featuring the Coca-Cola anthem for the Olympic Games ‘Anywhere in the World’ by Mark Ronson.