Case Studies

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Case Study

Amazon Fashion - 'Switch up Summer' (2023)

By Jellyfish

Amazon Fashion wasn't front of mind for Gen Z and Millennial shoppers when it came to summer or travel wear. Jellyfish were challenged to position Amazon Fashion as the go-to destination in 2023 for summer and travel gear for Millennials and Gen Z in UK/DE/FR/IT/ES markets.

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Case Study

Changing behaviour around drink driving

By Weber Shandwick x That Lot

We were on a mission to make roads safer for everyone, with a particular focus on addressing the issue of drink driving. As a result, we developed a unique approach and introduced the world's first breathalyser toothbrush. This tool encourages individuals to reconsider.

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Case Study

How Aldi’s ‘Free Cuthbert’ campaign won the supermarket caterpillar wars

By McCann Manchester

FREECUTHBERT: How a single tweet sparked a campaign that became Aldi’s biggest ever news story and turned the tide against M&S in the ‘case of the copy-caterpillars’.

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Case Study

The Cybersmile Foundation's Modern Witch Trials

By Joan Creative

Nearly 50% of British Internet users cite they’ve been harassed online. Social media improved our lives however, the online anonymity has empowered mobs of justice warriors and led to the rise of cancel culture. We wanted to create a campaign that helped educate around the issue.

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Case Study

Using video and display to launch and drive awareness in a new market

By Croud

In a crowded space with global competitors already well established in the market, Croud were tasked with generating awareness and intent, across key target audiences to showcase the best of British content.

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Case Study

Pass the Port: Port for all Seasons

By Phipps Relations

Developing a communications plan to amplify the launch of Taylor's 2023/2024 “Port Season”

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Case Study

Luna Daily Vulva Therapy

By Joan Creative

Startup Luna Daily is on a mission to smash the barriers between fem care and body care. In a culture of miseducation, mass health problems, and vulva shame, we needed to get the world comfortable with the word ‘vulva’ and increase brand awareness of Luna in a disruptive way.

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Case Study

Three: Live Your Best Phone Life

By Wonderhood Studios

Three UK launches new campaign encouraging customers to ‘Live Your Best Phone Life’ with the UK’s Fastest 5G Network

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Case Study

Stoking controversy for Dole Sunshine

By The Ninety-Niners

If you think pineapple on pizza is a crime, look away now! We launched Dole Tropical Gold canned pineapple by playing with a beloved and sacrosanct national dish – The Full English – in a controversial campaign spanning social media, influencer content and PR.

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Case Study

Helping Lloyds customers stay strong in difficult times

By The Ninety-Niners

We have created an online content hub, to help business owners build mental resilience and look after their mental health in trying times. It features written guides, video and written case studies, and a portal to book a free therapeutic coaching session with a MHUK specialist.

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Case Study

Organix A-Z

By The Ninety-Niners

Our work for Organix introduces the 'A-Z of Great Food', which gives parents a fun way to introduce their little ones to a wide range of nutritiously delicious food. The campaign features the foods from the A-Z in fun, Rube Goldberg style stop-frame animations.

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Case Study

GETTING LUXURY CAR HIRE ‘OUT’ THERE

By House 337

We helped THE OUT position their imaginative approach to car rental through premium content and agile delivery.

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Case Study

Global Boyhoods Initiative

By BBD Perfect Storm

Driving relevance and awareness of the importance of a culturally significant cause, and a brand that can make a difference.

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Case Study

Runner 321: a purpose-led campaign to champion neurodivergent runners

By Current Global

A global movement for neurodivergent athletes within the world's most accessible sport: running.

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Case Study

The Impossible Statue: does AI have a creative role to play in digital manufacturing?

By Current Global

Earned-first campaign that sparked global debate on AI's creative potential, reshaped B2B storytelling and led to increased sales leads and job interest.

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