Case Studies

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Case Study

Softly Falling

By Above+Beyond

A product launch true to the brand heritage, but fit for tomorrow’s global audience

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Case Study

Pump Up The Jam

By Above+Beyond

Jumping on a viral moment to shake up category conventions

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Case Study

Tuna for Tuna

By Above+Beyond

Countering a dangerous news story with an opportunity to educate and entertain

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Case Study

Sophie and The Style Squad

By MullenLowe UK

Sophie and the Style Squad transformed Freemans' image by empowering women 40+ to embrace their style. With Sophie Ellis-Bextor, stylists & influencers, the campaign drove £13M in sales, a 19% site traffic boost & sold out Sophie’s denim dress. Fashion, confidence, success.

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Case Study

Don’t Just Bet. Choose Wisely.

By Above+Beyond

Technology as a tool for creativity

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Case Study

International Day of Play

By MullenLowe UK

The International Day of Play campaign helped secure global recognition for the right to play, driving a UN resolution in record time. By uniting activists, policymakers & children, it turned play into a serious global issue, proving that play isn’t a luxury—it’s a necessity.

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Case Study

Oasis Drinks #RefreshingStuff

By The Corner London

We developed a refreshingly honest take on the norms and conventions of advertising. Making people smile, drawing them in, but selling hard while we did so.

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Case Study

Made With OXO, Made With Love

By Above+Beyond

Launching a new brand platform for an iconic brand

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Case Study

Cannondale

By The Corner London

Cannondale have been reinventing the craft and engineering of cycling, since the 1970s. This campaign is designed to catapult them back to where they belong, at the top of the pile.

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Case Study

The Good Fire

By Above+Beyond

Turning virtual heat into real heat for those who need it most this winter

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Case Study

Done Properly

By Above+Beyond

Amplifying a production line story to cut through in a cluttered category

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Case Study

Super. Naturally.

By Above+Beyond

Cementing category leadership with a powerful brand platform

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Case Study

Adidas Chelsea Blue 'It's blue, what else matters?'

By The Corner London

Working with Adidas, we created a campaign to encourage Chelsea FC fans to buy their team’s 2013/14 season home kit before seeing it.

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Case Study

Good Jobs

By Above+Beyond

Shining a light on the stories of real employees to drive reputational reappraisal

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Case Study

For A Cure

By Above+Beyond

Launching a powerful new brand platform to drive action and find a cure for the UK's biggest killer

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