News
In 2019 Bloom & Wild gave their customers the chance to opt-out of emails about sensitive occasions, such as Mother’s Day. It was an act of marketing kindness which sparked a hugely positive response from consumers and the broader community. It was even mentioned in a parliamentary debate.
The Gerety Awards offers a fresh, diverse way of celebrating outstanding work in communications and marketing. Creativebrief is delighted to partner with them by hosting the 2021 judging panel
This International Women's Day, the theme is #ChooseToChallengewe and so we're celebrating the challenger mindset. Ellie Shearman, Izzy Ashton and Grace Finney share how they've turned challenges into opportunities in their careers
Nicola Kemp, Editorial Director at Creativebrief, celebrates the recent campaigns which honestly tackle the challenges faced by new mothers, but worries that the advertising industry is still invoking 'the motherhood penalty' on many women's careers.
With hundreds of case studies on the Creativebrief platform, our guide will help you to create a best in class case study to engage with brands.
The business case for curiosity and how the Creativebrief marketing platform helps set marketing teams up for success, connects them with the industry and navigates the agency landscape.
How pitching has changed in 2020, and lessons to ensure it comes back stronger than ever in 2021
After a year like no other, Nicola Kemp, Editorial Director of Creativebrief, believes that it's time to reset the rules and hold back on toxic behaviour, starting with a less unjustifiably critical reaction to the year's Christmas commercials.