We are Digital Natives, a social-first creative agency.
We blend content and commerce to unleash the power of social media for brands.
Breville: Turn On Your Creativity
Breville engaged Digital Natives to deliver two main objectives: amplify the distinctiveness of their brand in a typically commoditised, functional category on social media, and run full-funnel digital and social ad campaigns to promote their NPD pipeline throughout the year.
Dermalogica: Celebrating Skindividuality
Dermalogica asked us to create a campaign to promote their active clearing range and build brand affinity, whilst celebrating real bodies and individuality. We created the campaign 'Skindividual', a celebration of skin positivity recognising that everyone's skin is different.
Archived Case Studies
Yutaka: Changing perceptions of Japanese cuisine
Yutaka wanted to dispel the stigma around Japanese dishes being complicated to cook and inspire people to try the cuisine at home. We created the organic content platform 'Start Your Japanese Adventure' to show people just how easy it is to cook at home with Yutaka's ingredients.