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M+C Saatchi

London https://mcsaatchi.com/

Disciplines

  • Advertising/Creative
  • Brand Activation
  • Brand strategy
  • Integrated marketing

About

M+C Saatchi Group is a global creative solutions company and the world’s largest independent creative network.

We connect specialist expertise, powered by creativity, data and technology, to help build famous brands, solve the most complex business and societal challenges, and create and curate Cultural Power for our clients.



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Case Studies

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Case Study

Seal the Deal

By M+C Saatchi

Investing has undergone a cultural shift in the UK. Scams are surging, people are overconfident, and billions are being lost. To combat the issue the FCA dropped a 7ft seal for their ‘Firm Checker’ tool launch. ‘Seal the Deal’ turned a dry safety check into a humorous moment.

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Case Study

Men's Conference

By M+C Saatchi

We launched a campaign powered entirely by male creators, culminating in a real-life ‘Men’s Conference’, and men got involved. 74% of the population engaged. 270+ creators from gospel artists, comedians to Gen Z voices became advocates, urging men to speak out against femicide.

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Case Study

Not on my Phone

By M+C Saatchi

For Digital Clean Up Day ‘Not on myPhone’ turned relatable digital clutter into public media and made an invisible environmental issue hard to ignore – with a call to action to encourage better, lasting habits.

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Case Study

Dreams Performance Sleep Pods

By M+C Saatchi

This project was about repositioning sleep as a performance-enhancing tool for elite athletes. Partnering with Team GB at the Paris Olympics, Dreams created Sleep Performance Pods at the team’s Performance Lodge.

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Case Study

The Color Picker

By M+C Saatchi

Instead of static messaging, we harnessed the power of outdoor media by using real-time environmental data to create living billboards that evolved with the sky — minute by minute.

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Case Study

The Impossible Drive

By M+C Saatchi

The Ultimate Challenge was brought to life by McLaren F1 driver Lando Norris, who completed a lap of Silverstone Circuit in this one-of-a-kind Lego build.

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Case Study

KhairKhwah and FCDO ""How a "well-wisher" transformed family planning in Pakistan"

By M+C Saatchi

This is our case study on our work on family planning in Pakistan for our client the FCDO, specifically their DAFPAK programme (Delivering Accelerated Family Planning in Pakistan).

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Case Study

LNER "Progress after the pandemic"

By M+C Saatchi

In 2020, COVID-19 hit rail travel hard. Travel restrictions cost LNER (London North Eastern Railway) 17.5m annual journeys in the year after the pandemic hit, resulting in people feeling stuck. We would create an enemy out of this feeling, placing LNER as an antidote to ‘stuck'

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Case Study

Coca-Cola "Where Everyone Plays"

By M+C Saatchi

‘Where Everyone Plays’ is the creative platform we used to launch Coca-Cola’s re-entry into UK football, their biggest sponsorship for 25 years.

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Case Study

Iceland "Looks Like You Need Iceland"

By M+C Saatchi

Reaching half the world’s population and taking Iceland to number one!

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Case Study

Financial Conduct Authority “Make a decision. Do it now!”

By M+C Saatchi

Challenging all category norms, getting the nation to ‘act now!’

  • Archived Case Studies