Disciplines

  • Advertising/Creative
  • Brand strategy
  • Branding / design

About

NOW Advertising is an independent, award-winning creative agency based in London. We are experts in Brand Strategy, Design and Advertising. And execute in broadcast, digital, and social.

As our name suggests, we’re for people in a hurry, who want to transform their business, right now.

We’re here to give your brand an injection of energy: a Firestarter, a simple idea that creates its own momentum. It should simplify your communications, inspire your team, and excite your customers. These ideas are rare and worth hunting down.

We’re proud to say that our Firestarters have transformed results for many and varied clients, including IAB, Pol Roger, Petplan and Workspace.



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Clients

Case Studies

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Case Study

Business without borders.

By NOW

The Airwallex brand has low awareness in the UK, and as a result, gets tarnished with the same brush as all international business platforms. Complex, slow and expensive.

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Case Study

BT Means Business

By NOW

BT was relaunching as a pureplay business-to-business brand. To businesses, it had a reputation as a trusted, but remote brand. The task was to signal the relaunch and renewed ambition. And shake off the weight of years as being famous as a consumer brand.

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Case Study

Kids free break

By NOW

Warner had a dated image, yet they own an estate of stunning countryside properties in the UK. With an aggressive expansion plan to meet, we needed to change perceptions of the brand, as well as fill the funnel with a new, younger generation of guests.

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Case Study

Walk Tall.

By NOW

The Vanquis brand was associated with doorstep loans, and comms that focused on functional product messages around APRs. They needed an emotive consumer benefit.

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Case Study

Think TopCashback when you shop

By NOW

Despite being the market-leading cash-back site, there were still people who hadn’t discovered they could save money with TopCashBack. Even those who were signed up would sometimes forget to shop through them. We needed to get TopCashBack top of mind so people felt the benefits.

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Case Study

A taste of New York

By NOW

New York Bakery Company was the market leader in its category. But with Warburtons launching its own line of bagels, the brand was faced with a new competitor with 10 times the media budget and A-listers like Robert de Niro in the ad. We had to punch above our weight.

  • Archived Case Studies

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Case Study

London Power - creation of a new brand for Londoners

By NOW

Founded by The Mayor of London, this new energy company is the first of its kind for Londoners. Our challenge was to create a brand from scratch with stand-out in a sea of sameness for an audience which is apathetic to the energy market as a whole.