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Otherway

London https://www.otherway.com/

Disciplines

  • Advertising/Creative
  • Brand strategy
  • Branding / design

About

We design brands that redefine categories and culture.

Our work brings brands closer to people — placing them at the heart of culture in ways that feel clear, relevant and built to last.

We combine bold conceptual thinking with exceptional execution to create brands that are distinctive, effective and meaningful in every interaction.

From strategy through to identity, design and communications, everything is considered to work harder — creating impact, driving growth and shaping what comes next.



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New Work

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New Work

Inch's

By Otherway

At the heart of the work is a stop-motion TV spot set entirely within an Inch’s pint glass. The film brings the cider to life through a series of unexpected scenes that unfold across its surface.