The PHA Group

London https://thephagroup.com/

Disciplines

  • Digital
  • Public relations (PR)
  • Social

About

The PHA Group is an award-winning integrated agency, networked across the UK, with offices in London, Manchester, Leeds, and Wokingham.

Offering a multi-channel approach, PHA creates real impact by developing bespoke strategies that combine the core disciplines of PR, Digital, and Social.

Its consumer, corporate, and reputation specialists deliver transformational results for clients, including household brands, international corporations, ambitious start-ups, and individuals.

And at its core, exceptional storytelling.

Powered through an astute understanding of earned, deep-rooted in its journalistic heritage, PHA has unrivaled relationships with editors across the media spectrum.

But that’s not all, campaigns are propelled through other expert services.

This includes; creative strategy, ideation, and production, offering an agnostic service that amplifies and extends earned storytelling and allows for experimentation in format, platform, and execution.

Social expertise, with a team poised and focused on creation, connection, and growth.

Digital prowess. Experts who effectively pinpoint touchpoints from product discovery to conversion, helping brands get discovered by the right audience, at the right time.




People


Clients

BITE Articles

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Voices

"Assume That I Can": Challenging assumptions through creative discourse

The PHA Group’s Mike Chivers and Sophie Bassil discuss the importance of inclusive representation

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Fuel Your Imagination

Embracing the beauty in every smile

Smile Train UK and The PHA Group created a public exhibition to tackle the stigma around cleft and help those with facial differences love their smile

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Thought Leadership

BITE’s most-loved inclusive campaigns

To celebrate National Inclusion Week industry experts share their favourite inclusive work

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Thought Leadership

Women’s World Cup underlines it’s all to play for

A flurry of brand activations demonstrates the cultural firepower of women’s sport.

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Trend

Navigating the Consumer Mindset: Building Long-Term Trust vs. Offering Quick Dopamine Hits

Mike Chivers considers how brands can balance the benefits of building trust and building excitement to engage consumers long term

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Trend

The Women’s World Cup can unlock activism opportunities for brands

The tournament’s engaged audience and untapped potential makes it an exciting prospect

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Thought Leadership

Accelerating awareness to action

Does the new era of brand activism demand a shift from awareness to tangible actions and investments?