PrettyGreen

London https://itsprettygreen.com/

Disciplines

  • Experiential marketing
  • Influencer marketing
  • Public relations (PR)

About

The PrettyGreen Group is an award-winning collective of Creative Communications agencies. Delivering Less Ordinary Creativity for Less Ordinary Returns. For Brands wanting out of their comfort zone.

PrettyGreen was founded out of Red Bull’s London HQ. The ultimate brand builder, Red Bull, gave wiiings to the agency’s proposition and ambition.

Today we still carry the Red Bull DNA, believing that brand campaigns should strive to use creativity not only sell but also to... Be additive… Entertain… Solve problems… Shape opinion.

We believe creative communications is at the heart of creative marketing. Because generating PR is the proof that people are actually talking about a brand. It’s the verification that people actually care. PrettyGreen’s defining mantra is to deliver ‘Less Ordinary’.

Our Less Ordinary communications incite meaningful campaigns for brands, so that they better connect with their audience for commercial return.

We deliver Less Ordinary PR for leading tech, sport, entertainment, youth and lifestyle brands, including Nando’s, Audible, Snapchat, Pantene and Hasbro. We have five specialist teams that make the magic happen; Planning, PR, Studio, Influencer (What They Said) and Experiential (with our sister experience agency, The Producers).




People


Clients

New Work

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New Work

Bupa

By PrettyGreen

New brand campaign highlights the benefits of Blua, a new way to access digital healthcare from Bupa. The TV, OOH and social campaign produced by creative agency Redwood BBDO celebrates different moments in life and the power of Blua to give people time back to do what they love.

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New Work

Albert's Schloss

By PrettyGreen

We’ve successfully delivered an agile influencer and press campaign across the UK and London to drive excitement and awareness and we had over 600 VIP’s turn out to celebrate the Schloss including journalists from The Telegraph, The Times, Metro and The Sun (to name a few).

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New Work

Castore

By PrettyGreen

British precision sports brand Castore is championing to keep Andy Murray present in SW19 forever – to have the 1.3 mile road leading to the home of British tennis permanently renamed Murray Mile. Sign the petition https://www.change.org/Castore_Murray_Mile #MurrayMile.

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New Work

PizzaExpress

By PrettyGreen

PizzaExpress is coming to the rescue of non-football fans ahead of the Euros, with the launch of its game-changing Large Classic Football Ch-EAT Sheet. They're also inciting friendly competition by giving away its new Dough Ball Penalty Shoot-Out Boxes!

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New Work

PizzaExpress

By PrettyGreen

The research comes as PizzaExpress broadens its Kids’ Pizza Making Party offering which takes the stress out of party planning for parents. The brand has teamed up with James & Clair Buckley to celebrate in hilarious content exploring the highs & woes of children’s party planning

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New Work

PrettyGreen

By PrettyGreen

At PrettyGreen, we’ve found that it’s not just Gen Z who are rejecting the sparkle of socialising and prioritising fitness. In our latest report, The Playbook: Sports Edition, wellness is becoming a major focus for adults across the UK.

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New Work

Bupa

By PrettyGreen

Pretty Green, Bupa & world-renowned photographer Annie Leibovitz unveiled a series of portraits on London’s South Bank showing what health means to six Paralympic & Para athletes in the countdown to the Paris 2024 Paralympic Games. Part of ‘Picture of Health’, a global campaign.

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New Work

Disney

By PrettyGreen

As part of the year-long 100th anniversary celebrations PrettyGreen & Disney recreated famous scenes from some of the most iconic real-world locations that inspired many Disney films & park attractions including Mary Poppins at St Paul’s Cathedral & Alice In Wonderland's maze.

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New Work

Optimum Nutrition

By PrettyGreen

The world’s number one sports nutrition brand is challenging the unconscious bias of what fitness looks like by demonstrating that with the right training, nutrition and commitment, anything is possible.

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New Work

Hasbro Games

By PrettyGreen

Using social listening to find the biggest fans, PrettyGreen created fame driving moments with personalised Hasbro Games. After spotting cleaning influencer, Mrs Hinch playing Cluedo, the team turned the Cluedo Mansion into Mrs Hinch's home, resulting in 2.1m social reach.

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New Work

Pantene

By PrettyGreen

To launch Pantene’s Power Duo Day and Night Serums, PrettyGreen launched the #OvernightBeautyReset trend on TikTok which saw Gen Z content creators showcase their overnight beauty reset transformation and feel the power of great hair; delivering over 3B views.

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New Work

SnapChat

By PrettyGreen

To address the injustice in the lack of significant black figures from history immortalised as statues, Tukwini Mandela revealed SnapChat’s new AR lenses in Trafalgar Square. The AR Lenses bring black stories to life and reveal the hidden black history that is all around us.