• Advertising/Creative
  • Brand strategy


Hello from Special London. We are the most recent launch of Special Group, a global independent creative group doing ambitious work for ambitious brands.

Awarded Global Creative Agency of the Year by Campaign and Effie’s #1 most effective agency, we are ridiculously proud that our work is as effective as it is creative.

We live, work and partner by the values that life is short, everything is craft and laughter is glue. In short, we believe that if something is worth doing, it’s worth making it special.




BITE Articles

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Thought Leadership

Should brands embrace light relief this Christmas?

Striking the right tone for Christmas this year is no easy feat for brands and advertisers

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Thought Leadership

Have the ingredients of a successful Super Bowl spot changed in 2023?

How can brands stand out in a fragmented media landscape during such an iconic advertising moment