Change a little, Change a lot
McDonald’s launches its new Plan for Change with the help of Leo Burnett London
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Georgie Moreton is Deputy Editor at BITE for Creativebrief where she explores trends within the creative industries and contributes to writing imaginative pieces, interviews and hot picks. She has spent her career working in communications within the advertising industry and first began working in tech PR where she went on to specialise in adtech and martech which lead her into the wider creative marketing industry. From here she gained a passion for producing forward-thinking thought-leadership content and has since gone on to explore wider industry issues; promoting diversity, exploring environmental and ethical issues and advocating for women in the workplace. Georgie has a passion for all things culture and arts and is a frequent visitor of her local cinema; Genesis, where you can find her cosied up in the Studio screen to an arthouse flick or the latest blockbuster.
McDonald’s launches its new Plan for Change with the help of Leo Burnett London
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Quadrature Climate Foundation secures media space across all major transport hubs surrounding COP26 to remind attendees of the gravitas of the climate crisis
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Major arts institutions and celebrities come together to join Arts Emergency’s call to #BreakTheGlass and welcome in new young talent
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As consumers strive toward making more sustainable choices, the onus is now on brands and marketers to help facilitate this
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Asda and Havas London mark the return of Halloween with a playful campaign
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To mark International Stammering Awareness Day, STAMMA and VMLY&R London launch ‘Not Just One Day’
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Eagle Eye aims to transform the way brands think about ethnic markets and diversity
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Global NGO AllRise launches a campaign with 180 Amsterdam to hold Brazilian President Jair Bolsonaro accountable for climate crimes
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The Whisky brand has teamed up with a host of agencies to create an anthem of progress to reinvigorate the hospitality industry post-pandemic
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McDonald’s partners with Leo Burnett to position McDelivery as the perfect night in treat
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In a new, joyful campaign adam&eveDDB celebrate life’s accidents with Steive Nicks soundtrack
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Diageo and Gravity Road bring whisky bottles to life with mythical illustrations and AR
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‘Furlough100’ will offer 100 people in the UK the opportunity to learn new skills on the Skillshare training platform.
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The UK’s largest electrical retailer has teamed up with AMV BBDO to launch a new integrated campaign celebrating Currys as the home of tech expertise
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St Luke’s helps Which? to launch provocative campaign holding Tech Giants accountable when it comes to fake reviews
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