It’s time to take purpose-driven influencers seriously
By Jack Ferris
Influencers can be a great asset to driving more sustainable communications.
Read moreJack Ferris is content lead for Earthtopia and sustainability comms lead at 33Seconds - a specialist communications agency focused on the tech, lifestyle and climate sectors.
As a sustainability comms expert, Jack works with startups and forward-thinking companies in the climate sector - helping to tell their stories to target audiences, in order to support each stage of their business journey.
Some of Jack’s recent clients include Ivy Farm (a cultivated meat company) Airhive (a carbon removals startup) and Agronomics (which invests in clean food and biomanufacturing).
At Earthtopia - one of the largest eco communities across TikTok and Instagram - Jack curates climate-related stories, tips and positive news for its planet-conscious audience.
Earthtopia was created by 33Seconds - as well as working with many clients in the sustainability sector, the team also wanted to establish a social community that would make a real difference.
By Jack Ferris
Influencers can be a great asset to driving more sustainable communications.
Read moreLooks like you need to create a Creativebrief account to perform this action.
Create account Sign inLooks like you need to create a Creativebrief account to perform this action.
Create account Sign in