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Why creative truth matters more than ever
By James Benn
In an ever-changing brand and marketing landscape, truth and honesty seem to be being valued once more, writes James Benn
Read moreAbout
With over 15 years' experience, he’s a passionate Art Director & Designer focused on Sports, Lifestyle and Outdoor — working with brands like New Balance, Keen, Speedo, Hunter and Sweaty Betty.
James cares deeply about craft, finesse and storytelling, aiming to help brands connect meaningfully with the communities they serve.
Outside work, he enjoys photography and can often be found on Hampstead Heath with a camera in hand.
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