Trend
2026 Resolutions: The year we break the busy habit
By Lou Thompson
In 2026, NABS’ Lou Thompson is championing slowing down in a fast-moving industry.
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Lou is Marketing Director at NABS, the charity advancing the mental wellness of the advertising, media and marketing industry so we can all keep moving forward. With over a decade of experience in marketing, communications and data, Lou leads creative, insight-led strategies that drive awareness and engagement.
A purpose-driven leader and passionate advocate for mental health, diversity, equity and inclusion. Lou is a Mental Health Ally and marketing lead for the timeTo campaign, working to eradicate sexual harassment in the industry.
Beyond the day job, Lou is all about bringing people together to drive social change and tackle inequality – whether that’s through professional projects or volunteering for causes in her community.
Lou is a food and music fanatic and lives in South East London with her partner and her cat, Frankenstein.
More from Lou Thompson
Voices
Sexual harassment is not a ‘woman’s issue’
By Lou Thompson
When almost half of the industry believe that sexual harassment will be more of a problem when we return to the office it's time for change, writes NABS’s Lou Thompson.
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