Brands can’t afford to misunderstand neurodiversity
By Luke Trower
Mainstream culture continues to default to outdated stereotypes when it comes to representing neurodiversity, writes Luke Trower.
Read moreLuke Trower is the Design Manager at Purple Goat Agency (Part of WPP Media). He has spent his career studying and implementing efforts to improve knowledge and understanding of Inclusive graphic design. He has worked with some of the world’s largest companies, helping them make their work more legible for disabled audiences.
Diagnosed with Autism (formerly Asperger’s Syndrome) at three years old, he combines lived experience with industry expertise and speaks regularly on accessibility and design.
By Luke Trower
Mainstream culture continues to default to outdated stereotypes when it comes to representing neurodiversity, writes Luke Trower.
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