‘We have to make sure we aren’t going backwards’
By Nicola Kemp
Meena Miles, Director of Global Advertising Operations at The Independent, on breaking assumptions, the power of listening and marketing change
Read moreNicola Kemp is Editorial Director for Creativebrief, where she oversees consumer trends, innovation, and interviews with industry thought-leaders from across the creative industries for all areas of the business. She is a member of the Associate Board and focused on growing the reach, relevance and reputation of Creativebrief and BITE. She started her career as a financial journalist before specialising in technology, social trends and marketing. Her work has appeared across titles including Campaign, WGSN, M&M Global, Reuters, Bloomberg, The Guardian and The Observer. A passionate advocate for diversity in all its forms she won The Women in Marketing Journalist of the year award for her work championing diversity in the creative industries, and was featured in Timewise’s Power 50 for her work on flexible working. She was named as one of the 200 women redefining the creative industry by The Dots an #EverydayAction award winner by Bloom, a Pitch 100 Superwoman and a Campaign Trailblazer of the future. With a 5-year-old daughter and a 7-year-old son, Nicola is always on the look-out for new feminist fairy-tales to add to their ever-increasing book collection.
By Nicola Kemp
Meena Miles, Director of Global Advertising Operations at The Independent, on breaking assumptions, the power of listening and marketing change
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By Nicola Kemp
Sports storytelling from Orange, Adidas and WhatsApp netted Grand Prix awards at the 2024 Gerety Awards
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By Nicola Kemp
Chelsea Women’s new kit leans into punk culture and celebrates the acceleration of the women’s game.
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By Nicola Kemp
The star-studded spot also features Capital Breakfast presenters Jordan North, Chris Stark, and Siân Welby
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By Nicola Kemp
The sponsorship highlights the diverse range of homes available on the platform
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By Nicola Kemp
Buckle up because the new season styles are showcased in a vibrant Flamingo-themed campaign from The Gate.
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By Nicola Kemp
Industry experts have their say on striking the right tone in economically challenging times
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By Nicola Kemp
The campaign leans on storytelling to reassure consumers they can make their move this Autumn.
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By Nicola Kemp
Ottobock takes aim at the everyday challenges people with disabilities face in ‘Unofficial Discipline’ campaign.
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By Nicola Kemp
Orange challenges outdated perceptions around the Paralympic Games with a powerful new campaign from Publicis Conseil
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By Nicola Kemp
Greg Jones, European CEO at Smarts, shares how to build enduring cultural connections and successful creative careers
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By Nicola Kemp
In a special summer edition of the Behind the Face of Success podcast Visha Kudhail and Ed Watson share how they are successfully avoiding the summer slump
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By Nicola Kemp
Industry experts have their say on closing an Olympic-sized investment gap
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By Nicola Kemp
Paris 2024 marked a cultural shift in sports storytelling
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By Nicola Kemp
Beano Brain’s 100 Coolest Brands reveals that while Crocs are on the up, social media apps are slipping down the table
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