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Pringles revisits early days of gaming

‘Stay in the Game’ campaign from Grey London pays homage to original gamers

Georgie Moreton

Deputy Editor, BITE Creativebrief



Did you know, before the internet, players shared computer games using the sound of binary code loaded onto a system called the ZX Spectrum? In memory of old-school gaming, Pringles has shared an 8-bit depiction of a Pringles chip, created using the sound of binary code.

Grey London, London

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