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Pringles revisits early days of gaming

‘Stay in the Game’ campaign from Grey London pays homage to original gamers

Georgie Moreton

Assistant Editor, BITE

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Pringles

Did you know, before the internet, players shared computer games using the sound of binary code loaded onto a system called the ZX Spectrum? In memory of old-school gaming, Pringles has shared an 8-bit depiction of a Pringles chip, created using the sound of binary code.

Agency:
Grey London, London

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Gaming